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Social Media Marketing

Market Research

Why Are You Still Risking Millions on Your Intuition?

Sophisticated algorithms can ensure sampling is done accurately for your market research.
Take It From The Pros

Branding Lessons From the Presidential Conventions

Marketing is a spectator sport, which makes it easy to learn from the political arena.
Social Media Marketing

The Right (and Wrong) Way to Do Social Media

The rules for successful social-media marketing are not complex but you have to earn them before they work for your company.
Entrepreneur Network

The Most Effective Marketing Technique

Entrepreneur Network partner Bobby Donahue reveals the one strategy that works for companies of all types.
Online Marketing

5 Critical Marketing Metrics to Follow

Understanding and utilizing these formulas should guide how you promote your business.
Content Marketing

3 Essentials for Creating an Effective PR Campaign

The goal of media outreach is to reach a wider audience, not to collect logos to post on your webpage.
Linkedin

3 Predictions to Capitalize on the Microsoft-LinkedIn Marriage

Microsoft buying LinkedIn will give strategic-minded first-movers a huge advantage.
Marketing

For Maximum Benefit Marketers Must Combine Email and Social Media

Social media has not made email marketing obsolete, it has vastly increased how effective it can be.
Social Media Marketing

This Social Network Engages Audiences Better Than the Rest

A new index looks at which sites will give your business the most value.
Instagram

Instagram's Business Features Could Annoy Loyal Users

Users who love Instagram for its simple photo-sharing abilities might not appreciate how it is becoming more like Facebook.
Take It From The Pros

11 Silly Words in Your Twitter Profile That Make You Look Like a Complete Tool

Seriously, you're "passionate" about organizational development? That sounds lonely.
Social Media Marketing

5 Startups That Are Killing It With Social Media Marketing

What does the startup 'Magic Leap' have in store for us? Its intense online content has sure stirred up viewer interest.
Marketing to Millennials

FlockU if You Haven't Figured Out How to Market to Millennials

A site for college kids by college kids should be an advertisers dream come true.