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Social Media Marketing

Snapchat

Snapchat Announces Memories, Another Reason to Jump on Board

Save those awesome Snaps and Stories to show later as a memory.
Social Media

4 Ways to Engage Your Followers on Snapchat

Learn how to use Snapchat before the platform becomes too noisy.
Facebook Advertising

The Sad Truth is That Facebook Ads Are Not Magical

Facebook advertising is an enormous revenue generator -- for Facebook. Advertisers have mixed results.
Online Marketing

The 6 Online Marketing Strategies Every Entrepreneur Needs

A big benefit: While each can be pursued individually, they all connect with and feed into the others.
Instagram

3 Big Ways Instagram is Changing Restaurants

Millennials eat out more than other generations, and more than one-third of them are on Instagram.
Ask Entrepreneur

3 Secrets to Making Your Videos a Success on Social Media

With video consumption on the rise, here is how to ensure your videos stand out on social media and get the best return on investment for your company.
Facebook

How Businesses Can Make the Most of Facebook's Call-to-Action Feature

Quality content gets shared and shares lead people to your site, so you have to begin any marketing venture with a strategy for not just attracting attention but keeping it. A call-to-action, or CTA,...
Mobile Marketing

Top 7 Reasons You Should Make Mobile Marketing a Priority

Reaching consumers in a personal way can mean big returns through the combined power of individual connections.
Social Media

User-Generated Content Is How You Get Your Customers to Sell for You

User-generated content is on the rise because people trust reviews from their friends more than anything.
Livestream

5 Steps to Make Livestreaming Part of Your Content Strategy

Live events, immediate and immersive, are an ideal way to connect with millennials and other tech-savvy audiences.
Facebook Marketing

10 Tactics to Make Your Facebook Organic Reach Soar

'Facebook organic reach' might be the greatest oxymoron in social-media marketing but it can be achieved.
Entrepreneur Coaching

7 Powerful Ways to Build Your Social Media Brand

Social media provides an unparalleled opportunity to very publicly demonstrate your brand's dedication to customer satisfaction.
Social Media Marketing

6 Common Myths (Busted) About Social Media Marketing for Startups

One passionate, dedicated follower is worth more than 10 or even 100 apathetic ones. Don't get lost in raw numbers.
Ask Entrepreneur

Got a Burning PR or Social Media Question? Ask Our Expert Kristina Libby.

She is looking to answer your nagging questions, including those focused on PR, social media, promotion and building a brand.
Social Media Marketing

Why These Facebook Features Should Worry Digital Advertisers

Features like Live Video, Instant Articles and Canvas ads are shaking up digital marketing and might be a cause of concern for advertisers.