Social Media Marketing

4 Things Non-Tech Leaders Do Better Than the Cyber-Obsessed
Leadership

4 Things Non-Tech Leaders Do Better Than the Cyber-Obsessed

Co-founders lacking technology-heavy backgrounds tend be better at seeing the forest for the trees in today's online jungle.
Delphine Braas
How to Create a Killer Instagram Ad in Under 10 Minutes
Instagram Marketing

How to Create a Killer Instagram Ad in Under 10 Minutes

Instagram has a great audience, and the best part is that advertising to your target on the platform is simple.
Jason Parks
Brands: Get Up to Date on Federal Trade Commission Guidelines
Regulations

Brands: Get Up to Date on Federal Trade Commission Guidelines

Be aware of new FTC regulations regarding advertising and social media.
Eric Dahan
4 Things Businesses Need to Know But Often Don't About Facebook Advertising
Social Media Marketing

4 Things Businesses Need to Know But Often Don't About Facebook Advertising

Marketing opportunities exist on the world's biggest social-media channel that you need to know about.
Kim Walsh-Phillips
5 Things You Need to Know About Instagram's New Ad Platform
Instagram

5 Things You Need to Know About Instagram's New Ad Platform

The photo-sharing network has opened advertising to the public via its self-serve platform, allowing brands to be marketed to its more than 400 million users.
Jonathan Long
The 3 Ways Smart Social Media Accelerates Startup Success
Social Media Marketing

The 3 Ways Smart Social Media Accelerates Startup Success

Finding a niche on social media is the quickest way for knowledgable people who are unknown to become recognized as experts.
Asha Saxena
12 Proven Tactics for Rapidly Growing Your Presence on Social Media
Social Media

12 Proven Tactics for Rapidly Growing Your Presence on Social Media

Growing your following on social media requires being methodical, not magical.
John Rampton
How to Make Both Spontaneity and Planned Posts Work on Social Media
Social Media

How to Make Both Spontaneity and Planned Posts Work on Social Media

Social-media marketing is a tough discipline to master, because it makes two demands of marketers that seem to contradict each other.
Brian Honigman
Forget a 'Dislike' Button. Facebook Is Testing Cute Emoji 'Reactions' Instead.
Facebook

Forget a 'Dislike' Button. Facebook Is Testing Cute Emoji 'Reactions' Instead.

'Like' doesn't always cut it. We need all the feels.
Kim Lachance Shandrow
How To Turn $5 into a New Customer on Facebook
Social Media Marketing

How To Turn $5 into a New Customer on Facebook

Think about the help you can get from M.O.M.
Kim Walsh-Phillips
5 Ways Startups Find the Ideal Social-Media Influencer
Influencers

5 Ways Startups Find the Ideal Social-Media Influencer

The direct route to brand success is winning the support an influencer your target market respects.
Brett Relander
Dominate Facebook With This $5 Marketing Strategy
Facebook Marketing

Dominate Facebook With This $5 Marketing Strategy

If you have ever been frustrated with your lack of organic reach on Facebook, just investing $5 wisely into selected posts can make a huge difference.
Jason Parks
5 Social-Media Rules Brand Managers Need to Break
Social Media

5 Social-Media Rules Brand Managers Need to Break

By learning the true value of social-media rules, you can better evaluate your strategic choice to ditch the status quo.
Amplify Your Content-Marketing Results by Using These 4 Simple Tips
Content Marketing

Amplify Your Content-Marketing Results by Using These 4 Simple Tips

While most businesses know they need to do content marketing, many don't gain much traction.
Jonathan Long
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