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Social Media Marketing

Facebook Advertising

How Your Small Business Success Is Linked to Facebook's Success

Carefully assess your need for a mobile app and consider advertising with Facebook.
Ready for Anything

10 Quick Tips to Help You Create Facebook Ads That Work

Try these strategies for creating ads on Facebook that get people clicking.
Content Marketing

5 Reasons Your Small Business Needs Content Marketing

Don't be the needle in the haystack. Make your needle sharp enough to cut through all the noise with custom content.
Social Media

How to Master the 21 Social-Media Conversations You Will Face

On social media, whether you're a business, a brand, or an individual, you'll likely come across plenty of different conversations -- each presenting a unique challenge
Email Marketing

5 Ways to Coax Potential Customers to Open Your Emails

Getting people to sign up for your email list is not a real accomplishment unless they read the emails you send.
Quizzes

How to Use Quizzes to Boost Your Marketing Strategy

Using quizzes as a part of your marketing strategy is one of the most underrated types of content that every marketer should be trying.
Ready for Anything

6 Ways to Take Advantage of Small Business Saturday on Nov. 28

Hosting a special event, updating your website and shooting out those hashtags are just a few marketing tools to use during the small business event of the season.
Social Media Marketing

How to Reach Your Target Market on Facebook

These tips, from direct response experts, will help you find the prospects you've been seeking so you can begin selling.
Social Media

Social Media Stardom Is a 7-Step Process

If you have authentic expertise and a sincere desire to help people, social media success is just a matter of working consistently long enough.
Advertising

Why the Bloomingdale's Ad Was an Inexcusable Marketing Mistake

The ad that was suggestive of rape was inexcusable. Bloomingdale's response wasn't much better.
Social Media Marketing

The 4 Easiest Ways to Supercharge Your Social-Media Marketing

Businesses doing just the basics with social media can dramatically deepen customer relationships with remarkably little additional effort.
Social Media

30 Days Worth of Social Media Hacks and Experiments

If you're curious for ways to grow your social media numbers, to have more success, to get more followers and more clicks, the best piece of advice is to keep trying new things.
Social Media

5 Tips on How to Maximize Social-Media Efforts With a Small Team

Don't get overwhelmed, but don't leave out this crucial tool for building your business.
Facebook

7 Obscure Facts You Should Know About Facebook Advertising

Contrary to myth, Facebook's user base is still growing, mostly everywhere but North America.
Ready for Anything

4 Ways to Use Social Media to Sell Your Products

This week our expert Steve Fusco provides entrepreneurs advice on how to use social-media platforms to increase sales.