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Social Media Marketing

Social Media

Finding the Perfect Match in the Social Media Platform Universe

Each social media platform has its own "flavor." Which is right for you?
Project Grow

How a Gym Owner Went From Struggling to Make Rent to World Renowned

These three things helped Joe DeFranco build his empire, and can be applied to your business.
Ready for Anything

5 Bits of Online Business Advice That Sound Good But Aren't

The sooner you start ignoring the conventional wisdom, the sooner you'll start making a living online.
Marijuana

How Companies Are Trying to Bring Marijuana Ads Online

As more states legalize cannabis, the burgeoning sector is embracing the digital-marketing tactics long favored by more traditional industries.
Online Marketing

Use These 8 Lesser-Known Marketing Tools to Help Spread the Word

If you're looking to get more ROI out of our efforts this quarter, try some of these apps.
Millennials

How Growing Up With the Internet Made Millennials Different

The generation dubbed "digital natives'' prefer YouTube to TV and the World Cup to bowl games. Marketers need to adapt.
Leadership

10 Myths About Successful CEOs

Calling yourself a CEO doesn't make you one. Real leaders have real companies, employees, and customers -- not delusions of grandeur.
Project Grow

Lessons From 7 People Who Got Rich and Famous on Social Media

When you have fame, money-making opportunities also begin presenting themselves.
Social Media Marketing

Facebook? Twitter? LinkedIn? The Secret to Finding the Right Social Media Site for Your Business.

How you can determine which social sites are best for you or your small business, and how to significantly ramp up the engagement there.
Ready for Anything

The Best Time to Tweet

Lunchtime may be the most popular time to tweet, but it isn't always the right time to tweet.
Digital Marketing

How to Dissect What 'Programmatic' Means for Your Business

Don't get sold a buzzword about this new marketing technology.
Grow Your Business

7 Ways Quality Boosts Business That Quantity Can't Match

Whether sales leads, social media fans or employees, quality is the entrepreneur's friend. Quantity often just masks a problem.