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Social Media Marketing

Marketing

6 Ways to Market Your Small Business for Less Than $100

For entrepreneurs and small business owners, every dollar counts – and investments need to pay off in real and immediate marketing ROI.
Online Marketing

The 4 Things You Need to Reach Customers on Facebook

This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.
Social Media

Pitch Perfect: How to Turn a No Into a Yes

Social media is not a one-night stand; it takes time to build and continually nurture this relationship.
Social Selling

Why the Future of New Business Is Social Selling

Social selling is happening now. Here are three steps to help you leverage the power of this strategy.
Email Marketing

4 Revolutionary Behavioral Email Marketing Ideas

Stop guessing who to email and what to say.
Technology

How One Boutique Uses Technology to Help More Brides Say Yes to the Dress

Take this Texas-based small business as an example of how smart tech can help you grow and streamline operations.
Marketing

Learn the Secrets of How These Big Brands Made Real-Time Marketing Work for Them

Real-time marketing can boost your brand as long as your efforts are genuine, on-message and a natural extension of your existing communication strategies.
Entrepreneur Press Books

Why Authenticity Is Key to Mastering Social Media Marketing

Want your business to thrive at online marketing? Some leads from Starbucks, JetBlue and Zappos.
Networking

3 Tips to Better Use the Social Networks You Use Every Day

We know the biggies when it comes to social networking. But are you using them right?
Snapchat

Snapchat for Small Business: Consider 3 Key Factors

Consumers -- especially young ones with disposable incomes -- are making the move from Instagram. Here's what you should know about this rapidly expanding visual platform.
Social Media

What You Could Learn From Katy Perry's Social Media Strategy

Entrepreneur Press author Kim Garst breaks down how the Superbowl songstress dominates Twitter and how you could grow your personal brand one tweet at a time.
Social Media Marketing

How Not Using Social Media Can Hurt Your Business

It's hard to believe, but some businesses are still slow to embrace social media for marketing and brand-building purposes.
Social Media Marketing

What to Consider When Trying to Market on Social Media

You don't have to be on every social media platform, but you do need to be consistent about posting.
Marketing

8 Digital-Marketing Tips for Bootstrapped Startups

Running a startup on a shoestring budget is hard enough, but if you can keep marketing costs down while capitalizing on successful digital opportunities, you will be able to improve your brands visibi...
Pinterest

5 Pinterest Tips for Crazy-Good Results

The image-sharing site can be one of the best, most up-to-date ways of generating buzz and enthusiasm for your business -- if used correctly.