Social Media Marketing

6 Steps to Finding Your Twitter Audience
Marketing

6 Steps to Finding Your Twitter Audience

Use this step-by-step guide to find and connect with the people who want your content most.
Mana Ionescu
Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)
Marketing

Facebook, Pinterest or Twitter: Know Where Your Customers Really Hang Out (Infographic)

Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.
Kristin Piombino
Pinterest Marketing Tips: What You Can Learn From 20 Big Brands
Social Media

Pinterest Marketing Tips: What You Can Learn From 20 Big Brands

Not sure what you're doing on Pinterest? These companies have it down and offer some useful marketing ideas you can use.
John Rampton
A Social-Media Marketing Primer Even Your Mom Can Handle
Marketing

A Social-Media Marketing Primer Even Your Mom Can Handle

Don't hold back on using social-media marketing because you're not tech savvy. Here are a few simple ways to get started.
Jim Joseph
5 Ways Social Media Can Destroy Your Business
Marketing

5 Ways Social Media Can Destroy Your Business

Social media can be a tool for driving engagement and sales. But if not handled correctly, it can waste your time, money and even damage your brand.
Eric Siu
3 Ways to Boost Your Social ROI
Marketing

3 Ways to Boost Your Social ROI

These free tools and tested techniques can help you increase your return on your social investment.
Jennifer Goforth Gregory
How to Keep Your Pinterest Boards Fresh, Fun and Relevant
Marketing

How to Keep Your Pinterest Boards Fresh, Fun and Relevant

Making sure your social media content is fresh and new is challenging. Here are a few editing tips to help keep your Pinterest boards inventive and interesting.
Karen Tiber Leland
8 Steps to Planning for a Social-Media Crisis (Infographic)
Marketing

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.
Kevin Allen
6 Ways to Get Customers Hooked and Raving About Your Brand
Marketing

6 Ways to Get Customers Hooked and Raving About Your Brand

Your customers are your most powerful, most affordable marketing tool. Here's how to develop and strengthen your relationship with them.
Ekaterina Walter
How to Tweet With Purpose
Marketing

How to Tweet With Purpose

Joining Twitter and amassing followers is just half the battle. You'll need to figure out how to keep them coming back -- and buy something when they do.
Giving Ecommerce a Social Twist
Marketing

Giving Ecommerce a Social Twist

Wanelo is a online community of people who can link to products they like and share them with their friends, via a corkboard-like interface similar to Pinterest.
John Patrick Pullen
Twitter Use Among Americans Is Growing -- Fast
Marketing

Twitter Use Among Americans Is Growing -- Fast

Users of the popular social network have more than doubled since 2010, a new report says.
Jason Fell
Dear LinkedIn, You're Doing It All Wrong. Here's How
Marketing

Dear LinkedIn, You're Doing It All Wrong. Here's How

One marketer's open letter to the popular social networking site for professionals.
Taylor Grobelny
Social Media Service HootSuite Raises $165 Million in Big Financing Round
Marketing

Social Media Service HootSuite Raises $165 Million in Big Financing Round

Hootsuite raised $165 million in a round of financing, Facebook introduced post embedding and more social-media news that broke this week.
Brian Patrick Eha
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