Social Media Marketing

Easy on the Airbrush and Other Tips for Your Pinterest Photo
Take It From The Pros

Easy on the Airbrush and Other Tips for Your Pinterest Photo

First impressions count, especially on social media. Here are seven tips for choosing an image to represent you and your business.
Karen Tiber Leland
Take It From The Pros

Merry Christmas: Time to Snuggle Up with Facebook, Twitter

While the rest of the world is drinking eggnog, consider doing something magical: Getting to know your customers better and identifying the emotional benefit of your brand.
Jim Joseph
The Best and Worst Online Franchise Promotions of 2012
Franchises

The Best and Worst Online Franchise Promotions of 2012

Our picks for the best, the worst and the craziest online promotions from franchise companies.
5 Ideas for Pinterest Boards That Can Help Build Your Brand
Take It From The Pros

5 Ideas for Pinterest Boards That Can Help Build Your Brand

If you're interested in getting started on Pinterest, but don't know where to begin, consider the following ideas for boards that can help build your brand.
Karen Tiber Leland
10 Mistakes Your Business Might Be Making on LinkedIn
Marketing

10 Mistakes Your Business Might Be Making on LinkedIn

You'll want to steer clear of these no-nos on the professional networking site.
Alyson Shontell
Gary Vaynerchuk on Social Media's Multiplier Effect
Marketing

Gary Vaynerchuk on Social Media's Multiplier Effect

The author of 'The Thank You Economy' shares his views on the power of connecting with customers online.
Laura Lorber
How to Get People to Listen to You on Social Media
Marketing

How to Get People to Listen to You on Social Media

Tips for cutting through the noise on social media to make your voice known.
On Social Media, Share Content That Makes Your Followers Say 'Holy Smokes!'
Marketing

On Social Media, Share Content That Makes Your Followers Say 'Holy Smokes!'

Online marketing expert Jason Falls on how to use social media for business.
Hiten Samtani
Google Hangout With Jason Falls on Tapping the Power of Social Media for Business
Marketing

Google Hangout With Jason Falls on Tapping the Power of Social Media for Business

If you have burning questions about taking your social media marketing strategy up a notch, don't miss this live video chat.
Jason Fell
10 Things Entrepreneurs Should Be Tweeting About
Take It From The Pros

10 Things Entrepreneurs Should Be Tweeting About

Why you shouldn't overlook your personal account when building your company's brand on the social network.
Lewis Howes
How to Drive Sales Through Social Media
Marketing

How to Drive Sales Through Social Media

In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls discusses how business owners can convert followers into paying customers.
Jason Falls
5 Ways Social Media Can Ruin Your Reputation
Marketing

5 Ways Social Media Can Ruin Your Reputation

From unflattering photos to leaving commentators hanging, here's how you could be damaging your reputation on social media and not even know it.
Lewis Howes
How Gamification Can Create Social Media Buzz
Technology

How Gamification Can Create Social Media Buzz

Expert Gabe Zicherman on how 'gaming features' can increase engagement on the social web.
3 Ways to Promote Your Brand Without Facebook
Marketing

3 Ways to Promote Your Brand Without Facebook

Here's how you can boost your brand without using the world's largest social network.
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