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Social Media Marketing

Marketing

Why the 'Second Screen' Industry Is Set to Explode

Mobile is changing the entire TV experience and businesses should be poised to take advantage.
Marketing

Pinterest: Now Is Time to Start Generating Revenue

Why Pinterest has decided to work on increasing revenue, how Twitter changed its search function, why Facebook users are getting sick of Facebook and more social-media news.
Marketing

3 Must-Know Basics to Managing Your Company's Social Media

We found three companies that know what they're doing when it comes to social media marketing, and picked their brains for the best advice to get you started.
Marketing

How Oreo, Other Brands Dominated Twitter During the Super Bowl Power Outage

What you can learn about tweeting about trending topics from marketing giants.
Finance

Social Marketing Service Gets a VC Boost

Social Toaster, an online marketing service, snags $2 million by sticking close to home.
Marketing

How Brands Could Benefit From Pinterest's Recent Changes

The popular social network is remodeling to make the site even more visual, and it's looking for volunteers.
Marketing

5 Daily Habits for Effective Social Media Marketing

Of all the things your business could be doing on social media, these are the things you should focus on.
Marketing

3 Low-Cost Tools for Managing Social Media

These little-known options can help simplify the process at little cost.
Marketing

Twitter's Video-Sharing App Weathers a Stormy Launch

Twitter releases Vine, Facebook hoards its social data, Quora gets into blogging and more social media news.
Marketing

Marketing to Teens? What You Need to Know About Tumblr

A recent survey of teenage and young-adult social media users found that people in those age groups prefer Tumblr to Facebook or Twitter.
Marketing

How Facebook's Graph Search Could Help Businesses

Facebook's major new feature, YouTube's rising competition, the end of LinkedIn Answers and more social-media news.
Technology

3 Tools for Backing-Up Your Social Media Accounts

Your old tweets and Facebook posts may come in handy someday. Here's how to make sure they aren't lost forever.
Marketing

The Best Days to Post to Facebook, Based on Industry (Infographic)

A new report looks at 15 business fields to determine the best day of the week to share content on Facebook for engagement.
Social Media Marketing

Getting Started on Twitter and Facebook As a Business Owner

Don't know where to begin when it comes to social media? Here's a primer on how to learn quickly what could work best for you and your company.
Social Media Tips

Easy on the Airbrush and Other Tips for Your Pinterest Photo

First impressions count, especially on social media. Here are seven tips for choosing an image to represent you and your business.