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Social Media Marketing

Franchises

The Best and Worst Online Franchise Promotions of 2012

Our picks for the best, the worst and the craziest online promotions from franchise companies.
Pinterest

5 Ideas for Pinterest Boards That Can Help Build Your Brand

If you're interested in getting started on Pinterest, but don't know where to begin, consider the following ideas for boards that can help build your brand.
Marketing

10 Mistakes Your Business Might Be Making on LinkedIn

You'll want to steer clear of these no-nos on the professional networking site.
Marketing

Gary Vaynerchuk on Social Media's Multiplier Effect

The author of 'The Thank You Economy' shares his views on the power of connecting with customers online.
Marketing

How to Get People to Listen to You on Social Media

Tips for cutting through the noise on social media to make your voice known.
Ask Entrepreneur

Google Hangout With Jason Falls on Tapping the Power of Social Media for Business

If you have burning questions about taking your social media marketing strategy up a notch, don't miss this live video chat.
Social Media

10 Things Entrepreneurs Should Be Tweeting About

Why you shouldn't overlook your personal account when building your company's brand on the social network.
Ask Entrepreneur

How to Drive Sales Through Social Media

In this special 'Ask Entrepreneur' feature, marketing expert Jason Falls discusses how business owners can convert followers into paying customers.
Marketing

5 Ways Social Media Can Ruin Your Reputation

From unflattering photos to leaving commentators hanging, here's how you could be damaging your reputation on social media and not even know it.
Technology

How Gamification Can Create Social Media Buzz

Expert Gabe Zicherman on how 'gaming features' can increase engagement on the social web.
Marketing

3 Ways to Promote Your Brand Without Facebook

Here's how you can boost your brand without using the world's largest social network.
Marketing

Small-Business Owners Spending More Time, Money on Social Media [Infographic]

A new survey reveals that small businesses are increasing their social media marketing efforts.
Marketing

How Shopatrend Used Instagram to Attract New Customers

The online clothing boutique leveraged their keen visual sense to market their company at little cost with Instagram.
Social Media

5 Ways Instagram Can Boost Your Marketing Plan

These strategies can help increase your reach -- and revenue.