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Social Media Marketing

Marketing

3 Ways to Generate Better Leads on Facebook

How the new page post targeting features can help you provide the right information to the right fans and boost engagement.
Marketing

8 Ways to Make Your Business Cards Stand Out

We might be living in a digital world, but paper business cards remain a vital part of networking, here's how to make yours memorable.
Marketing

How 4 Small Businesses Are Winning on Pinterest

The hot social network can help boost website traffic, sales and customer retention.
Marketing

6 Must-Have Attributes of Social Media Managers

Hiring someone to handle your company's social media message is an important step to growing your business. Here are some skills to look for.
Marketing

3 Simple Ways to Use LinkedIn to Boost Sales

Follow these tips for transforming your LinkedIn profile into a lead generating machine.
Marketing

3 Ways to Amplify Small-Business Marketing with Crowdsourcing

If you're looking to jump-start your marketing, consider enlisting your online fans.
Marketing

3 Ways to Use Facebook Groups to Attract and Keep Customers

Follow these tips to create different types of groups tailored to specific customers.
Marketing

How to Make Your Social Networking Efforts More Productive

Forget flavor-of-the-month social sites. Find the community that works best for your company.
Technology

How Social Media Startup Wildfire Was Bought By Google for $250 Million

The acquisition is the latest in a string of social media marketing companies being bought by large tech giants.
Marketing

Is Your Website Ready for Facebook Advertising?

A well-designed landing page is critical to building customer relationships.
Starting a Business

No Money for Ads? How to Win Customers

Allison O'Neill, owner of children's retail shop Bundle in New York, partners with about a dozen similar small businesses to compete against the big players. Hear her story, plus expert tips.
Marketing

A Quick Guide to Using Tumblr for Business

The blogging and social networking site can help increase search visibility and provide a mobile-friendly platform.
Marketing

Yes, You Need To Tweet

But more importantly, you need a smart social media strategy to build your brand and business online.