Social Media Marketing

Marketing

What Entrepreneurs Can Learn About Social Media from Adam Carolla

Comedian Adam Carolla created a podcast that launched to No. 1 in no time. Here's how he keeps fans coming back and how other entrepreneurs can too.
Marketing

How to Be Your Own Media Company

Now that you're your own boss, you need to do your own marketing and promotion. (Who did you think was going to take care of all that for you?) Here's how to do it.
Franchises

Social Marketing Is Best Served on a Combo Plate

To increase your sales, combine social media marketing with other forms of marketing.
Marketing

Seven Tips for Successful Holiday Marketing Campaigns

When you want to spread some holiday cheer, combine email and social media to reach a broader audience.
Starting a Business

How One Craft Brewery Is Tapping Social Media

Chicago's Finch's Beer replaces signage with social media marketing and finds frothy fame.
Social Media

Facebook: Where Selling Meets Social

Facebook is the new town square, where people meet to socialize, and it offers both unique and familiar sales challenges.
Marketing

How to 'Mobilize' Your Social Media Marketing

Does your social media marketing play well with smart phones? Consider these ways you can drive more social-mobile interactions with your business.
Project Grow

An All-in-One Mobile Marketing Tool

Advertisers can get check-in, discounting and social media marketing in one neat little package.
Marketing

How Two Small Companies Are Driving Revenue Using Social Media

A look at how a food truck and a veterinary practice are making virtual relationships online that translate into real-life dollars.
Marketing

Does Your Company's 'Social Personality' Need a Makeover?

Connecting with customers and making your brand stand out from the competition is vital to social media success, our experts say.
Marketing

Why Google+ Will Be the Next Big Thing for Your Business

Google+ has quickly become the place to be in social media. Here's why--and what your business should do about it.
Marketing

A Profile of the Active Social Networker

Americans are spending more time on social networks and blogs, according to a new study from Nielsen. Here's what that means for you.
Marketing

Social Media Breakdown: Spotify

When digital music service Spotify crossed the Atlantic to the U.S., the company leaned heavily on social media to build awareness. Here's a look at what worked for them.
Marketing

Five Social Media Tools for More Buzz for Your Buck

Tapping into social media management tools can help business owners get a handle on their Facebook, Twitter and other online marketing efforts.
Marketing

Beyond Q&A: The Many Uses of Quora

There's more to Quora than meets the eye. Entrepreneurs, marketers and even investors are tapping its benefits.
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