Social Media Marketing

Marketing

How Small Companies Are Marketing Through Facebook

Facebook is proving itself a small-business marketing force. Here are three examples of how it's working.
Starting a Business

How ShareSquare Is Leading the QR-Code Marketing Pack

This Los Angeles-based company helps fans connect with bands and brands using quick-response codes. Plus, a look at other game-changers in the social-media space.
Starting a Business

Why Social Isn't Helping Online Retailers Find Customers

Search, email and affiliate marketing trump Facebook and Twitter for customer acquisition.
Social Media

IWearYourShirt Puts a Social Twist on Product Placement

How a 20-something entrepreneur gives businesses of all sizes a star turn.
Growth Strategies

How Fast-Growing Companies Use Social-Media Marketing

Here's a sampling of how growth-minded businesses use social media to ring in sales.
Marketing

10 Steps to Getting Started in Social Media Marketing

Like it or not, you need social media to develop and protect your reputation, and to grow your business.
Marketing

How Social Media is Changing Business

How social media is changing everything about the way we do business.
Marketing

Is It Time for You to Get Anti-Social?

Why some small businesses have pulled back from social media -- and are better off as a result
Marketing

7 Steps to Leverage Advertising for a Successful Marketing Campaign

Learn how to find and convert more leads by monetizing your brand and capitalizing on digital advertising.