Social Media

10 Facts You Didn't Know About Facebook Advertising
Facebook Advertising

10 Facts You Didn't Know About Facebook Advertising

What works today may not work tomorrow.
Rocco Baldassarre
YouTube Superstar Jenna Marbles Reveals the Secrets to Her Success
Video

YouTube Superstar Jenna Marbles Reveals the Secrets to Her Success

She's edgy, funny and 100 percent authentic.
Deep Patel
5 Essentials for Connecting With Your Ideal Target Market on Social Media
Target Markets

5 Essentials for Connecting With Your Ideal Target Market on Social Media

Half the world is online. Your job is finding the fraction of them who will respond to what you are offering.
Lesya Liu
Why Instagram Won 2016 and Snapchat Didn't
Instagram Marketing

Why Instagram Won 2016 and Snapchat Didn't

A robust set of specialty features and high-quality content make Instagram a smart fit for business and equally fun for downtime. Here's how the platform is expanding its reach across different demographics.
Lesya Liu
Twitter CEO Asks Users How They'd Improve the Platform
Customer Feedback

Twitter CEO Asks Users How They'd Improve the Platform

Jack Dorsey copied Airbnb's Brian Chesky's approach of crowdsourcing advice for his own company.
Lydia Belanger
Jack Dorsey Says an Edit Tweet Feature Is 'Definitely Needed'
Twitter

Jack Dorsey Says an Edit Tweet Feature Is 'Definitely Needed'

Some think that could worsen problems with fake news, though.
Steve Dent
How to Determine the Best App for Managing Social Media
Ask the Expert

How to Determine the Best App for Managing Social Media

Before you jump headfirst into the next trendy social media management tools, make sure you ask these questions.
Aaron Agius
Cinnabon Gets Overzealous in Its Twitter Grief for Carrie Fisher
Social Media

Cinnabon Gets Overzealous in Its Twitter Grief for Carrie Fisher

The bakery brand and General Mills both fell in the same trap this year.
Nina Zipkin
Facebook Safety Check Falsely Says a Bomb Exploded in Bangkok
Facebook

Facebook Safety Check Falsely Says a Bomb Exploded in Bangkok

At first, it appeared the algorithm used unreliable and fake news sources to 'confirm' the nonexistent explosion.
Airbnb CEO Asks Twitter What His Company Should Launch in 2017
Customer Feedback

Airbnb CEO Asks Twitter What His Company Should Launch in 2017

He's received more than 1,000 ideas so far. Here are some of them.
Lydia Belanger
15 Signs You Need a Social-Media Cleanse
Social Media

15 Signs You Need a Social-Media Cleanse

Thinking in pithy Facebook posts? You don't need continual affirmation to know you're OK. A break from the online chatter could be just the thing to create a healthier you.
Dan Dowling
7 Things Brands Can Learn From Trump's Social Media Strategy
Social Media

7 Things Brands Can Learn From Trump's Social Media Strategy

While you may not like those tweets from our president-elect, you have to admit that as a campaign strategy, they worked.
David Lester
Instagram Observes Snapchat, Does It Better
Instagram Marketing

Instagram Observes Snapchat, Does It Better

Instagram Live borrows concepts from Facebook and Snapchat, making smart adjustments to further engage its growing user base.
Lesya Liu
Facebook Introduces Live Audio
Facebook

Facebook Introduces Live Audio

This new option is perfect for those times you have something to say but don't want to show your mug.