Social Media

Impact Investing

How a Social Network in India Is Doing Social Good

By giving a voice to those without economic power, Gram Vaani showcases the true power of the Internet.
Guy Kawasaki

Could Your Posts Pass Guy Kawasaki's Social Media Test?

Tech guru Guy Kawasaki explains the special privilege that great social media earns.
Twitter

Tweeting With the Enemy -- 3 Tips for Interacting With Competitors on Social Media

Turning a blind eye to the actions of industry rivals is a great way to be caught off guard. You'll miss out on valuable insights that can help your company thrive.
Social Media

There's Now a Course on the Art of Selfies

A U.K. education institute is offering a class on the 'art of self-portraiture.'
Instagram

Cosmetic Firms Reinvent Their Marketing Using Instagram

Makeup companies market their wares using this burgeoning and photo-friendly social-media tool.
Linkedin

How to Find the Most Fascinating People on LinkedIn

So Barbara Walters created her list of 2014's most fascinating people. Here's an overview by another Walters, a publicist with ideas how to maximize this social-media tool to your benefit in 2015.
Infographics

Attention Millennials: How to Excel at the Dying Art of Phone Conversations (Infographic)

Yes, people still talk on the phone. Here's a handy reminder of how to influence people when you do.
Social Media Marketing

A 3-Step Beginner's Guide to Social-Media Marketing

So you can create a Facebook post -- congratulations! However, that isn't social-media marketing.
Twitter

Twitter Is Selling Ad Space in Your Following List

Don't worry, you didn't accidentally follow MasterCard. They just paid Twitter to be featured on your Following list.
Social Media Marketing

10 Great Social-Media Strategies to Boost Your Results and Save You Time

There's no shortage of intriguing new social media strategies. Here's a look at some that can improve your results -- fast.
Facebook

Facebook Is Facing a Class-Action Lawsuit for Scanning Users' Private Messages

A California judge refused to dismiss the case. Now, the social network is facing legal action for some of its advertising practices.
Apps

This App Creates an Instant Digital Dossier for the People You Meet

Refresh helps you make a personal connection by curating digital data.
Social Media

Entrepreneur's 10 Most Popular Stories About Social Media in 2014

Of all the stories we wrote this year that examined social-media trends and advice, these were the ones you liked best.
Guy Kawasaki

The Test All Great Content Must Pass, According to Guy Kawasaki

The former chief evangelist at Apple says this one benchmark determines your social media success.
Ask Entrepreneur

17 Quick Wins to Boost Your Social-Media Marketing Right Away

Take a few minutes to knock a few of these off your list, and you're likely to see gains that go above and beyond the time you've invested.
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