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Social Media

Customer Feedback

The Savvy Business Owner's Guide to Honesty Via Social Media

All customers want to know the truth about the company, even if it hurts. Use Facebook and Twitter to good effect.
Social Media Marketing

3 Questions, 1 Answer -- How to Grow Sales Through Social Media

Social media is a boon for engaging new customers and keeping current ones happy, but only after a company has considered three fundamental questions.
Pets

Who Rules the Internet: Cats or Dogs? (Infographic)

Posting photos of cute and cuddly animals is a guaranteed win online. Here's a look at the biggest Internet pet trends of 2014.
Social Media

How to Correct 3 Major Social-Media Blunders

Social media plays a huge role when developing any sort of brand. If you aren't careful, you could make mistakes that could quickly turn people off.
Twitter

It's Official: You Can Now Mute Loud Mouths on Twitter

Can't quite pull the trigger on unfollowing someone? Baby steps.
Linkedin

May the (Work) Force Be With You: How to Be a LinkedIn Jedi (Infographic)

Still unsure on how to get LinkedIn to work for you? Follow this infographic to give you 'a new hope' in finding a job.
Social Media Marketing

With Social Media, Fakes Are a Real Problem for Your Business

For a relatively inexpensive price, a click farm will rapidly boost the number of a company's followers. But phantom profiles don't translate into customer engagement.
Pinterest

Pinterest 101: Marketing Tips From Whole Foods

Online marketing expert John Rampton talks about Whole Foods and the lessons business owners can take away from the company's vibrant Pinterest page.
Social Media

The 5 Habits for Social-Media Success

While social media allows you to meet new people, connect with potential customer and hone relationships with business partners, it can be draining. Here are a few tips on remaining productive on soci...
Facebook

Facebook's Focus at F8 Conference Shows Promise for Entrepreneurs

Social networking giant to incorporate changes that could help business owners reach the site's users more effectively.
NSA

NSA's Cryptic Tweet Was Actually a Recruiting Tool

The surveillance agency tweeted out a scrambled message on Monday meant to draw in would-be code breakers.
Social Media

Facebook to Host 5 'Boot Camps' This Summer to Woo Small Businesses

The social media giant is joining forces with Intuit, LegalZoom and Square in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.
Content Marketing

A Benign Virus: Your Company's Content Shared Across Social Media

Sample the latest wisdom about how to post content about your business that others will be likely pass along.
Customer Service

6 Reasons Social Media Is Your Secret Weapon in Customer Service

As more and more consumers expect immediate results, businesses need to be able to react quickly to customers' needs. The best way is to have a customer-service strategy on social media.
Pinterest

5 Creative Ways Brands Can Leverage the Power of Pinterest

With businesses having a lot to gain from the visual social network, competition is fierce. Here are a few unique tricks to stand out on Pinterest -- and hopefully gain customers.