Social Media

How To

4 Tips for Getting More Company Mentions on Social Media

A deep analysis of how, when and where people mention brands and companies reveals openings for getting noticed.
Hackers

Viral App 'Yo' Hires Its Hacker

The founder of the ultra popular messaging app says it was ‘lucky' the hack came at an early stage and the company is now working with the developer who hacked it.
Facebook Marketing

10 Tips for Mastering Facebook

Get the most out of your time and money on the social network with these important pieces of advice.
Influencers

5 Tricks to Get Influencers to See and Share Your Content

Finding a high-powered industry influencer can help jump start a sharing craze and kick your message into viral overdrive.
Apps

The ‘Yo' Explosion Comes Full Circle: Viral App Gets Hacked

The app that revolves around a one-syllable word starts off as a joke, brings in $1 million dollars in funding and then gets hacked. Only in Silicon Valley.
Blogging

The Rule of 5 for Bloggers

Paradoxically, nothing boosts the creative process like routine.
Linkedin

LinkedIn Just Launched a Discreet, Standalone Job Search App

All activity on the job search app will be private making it easier to search for a new job while at your current one.
Facebook

Facebook Suffers 30-Minute Outage, Twitterverse Goes Ballistic

Disgruntled Facebook users vented and poked fun at the outage on Twitter, with the 'Facebookisdown' hashtag receiving 49,000 mentions during the 30-minute period.
Gifs

Twitter Announces Support of GIFs, the Internet Goes Crazy

A sampling of how companies large and small have used the new GIF capability for their marketing purposes.
Ask Entrepreneur

Facebook Isn't the End All, Be All for Social Marketing

While companies should have a presence on Facebook, the platform isn't the only means to gaining visibility in the social-media world.
Social Media

Authenticity Is Your Brand's Greatest Social Media Asset

Your brand's social media voice needs to be authentic to succeed.
Ready for Anything

9 Steps to Get Your 'Social-Selling' Program Off the Ground

With platforms like Facebook, Twitter and Linked becoming a necessity for small-businesses owners, here is how entrepreneurs can implement a social-selling strategy.
Viral Videos

What You Can Learn From These 5 Mega Brands On Creating Viral Videos

Marketing professionals are well aware of the power of viral videos and use the same techniques to sell their brand. But that doesn't mean every one will be a homerun. Here is how to do it right.
National Small Business Week

Which Social Media Accounts Really Matter and Why

Don't waste your time messing around on social sites that have no ROI for you. Here's how you can do better at gaining leads on the sites that are perfect for your business.
Linkedin

10 Tips for Mastering LinkedIn

Don't be intimidated. These suggestions can help you use LinkedIn to its fullest potential for your business.
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