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Social Media

Social Media

The Art and Science of Getting Content Shared on Social Media

Why any one post goes viral may always be a mystery but science and experience are revealing techniques for getting your content noticed and shared.
Social Media

6 Key Shifts in Thinking About Social Media

Findings of a new report show that while there are some constants in social media, marketers are switching up certain important philosophies.
Customer Feedback

The Savvy Business Owner's Guide to Honesty Via Social Media

All customers want to know the truth about the company, even if it hurts. Use Facebook and Twitter to good effect.
Ready for Anything

3 Questions, 1 Answer -- How to Grow Sales Through Social Media

Social media is a boon for engaging new customers and keeping current ones happy, but only after a company has considered three fundamental questions.
Pets

Who Rules the Internet: Cats or Dogs? (Infographic)

Posting photos of cute and cuddly animals is a guaranteed win online. Here's a look at the biggest Internet pet trends of 2014.
Social Media

How to Correct 3 Major Social-Media Blunders

Social media plays a huge role when developing any sort of brand. If you aren't careful, you could make mistakes that could quickly turn people off.
Twitter

It's Official: You Can Now Mute Loud Mouths on Twitter

Can't quite pull the trigger on unfollowing someone? Baby steps.
Linkedin

May the (Work) Force Be With You: How to Be a LinkedIn Jedi (Infographic)

Still unsure on how to get LinkedIn to work for you? Follow this infographic to give you 'a new hope' in finding a job.
Ready for Anything

With Social Media, Fakes Are a Real Problem for Your Business

For a relatively inexpensive price, a click farm will rapidly boost the number of a company's followers. But phantom profiles don't translate into customer engagement.
Pinterest

Pinterest 101: Marketing Tips From Whole Foods

Online marketing expert John Rampton talks about Whole Foods and the lessons business owners can take away from the company's vibrant Pinterest page.
Social Media

The 5 Habits for Social-Media Success

While social media allows you to meet new people, connect with potential customer and hone relationships with business partners, it can be draining. Here are a few tips on remaining productive on social media.
Facebook

Facebook's Focus at F8 Conference Shows Promise for Entrepreneurs

Social networking giant to incorporate changes that could help business owners reach the site's users more effectively.
NSA

NSA's Cryptic Tweet Was Actually a Recruiting Tool

The surveillance agency tweeted out a scrambled message on Monday meant to draw in would-be code breakers.
Social Media

Facebook to Host 5 'Boot Camps' This Summer to Woo Small Businesses

The social media giant is joining forces with Intuit, LegalZoom and Square in a cross-country bid to boost SMB success -- and the ad dollars SMBs spend on Facebook.