Social Media

Micro-influencers Bring Mega ROI for Brands
Influencer Marketing

Micro-influencers Bring Mega ROI for Brands

Most of the time, celebrity influencers aren't worth the money.
Sarah Ware
How to Build Your Own Online Community
Online Community

How to Build Your Own Online Community

Microsoft's purchase of LinkedIn signals changes that make now the time for you to create a dedicated platform for your customers.
Rob Wenger
Why This YouTube Star Is Building a Business Beyond Video Content
Young Millionaires

Why This YouTube Star Is Building a Business Beyond Video Content

An exclusive video chat with Entrepreneur magazine's September 2016 featured entrepreneur, Connor Franta.
Rocky Vy
11 Design Tips to Enhance Your Social Media Images
Social Media

11 Design Tips to Enhance Your Social Media Images

Spice up your visual content with these simple design hacks.
Brian Peters
Twitter, Facing Challenges, May Soon Be for Sale
Twitter

Twitter, Facing Challenges, May Soon Be for Sale

Rumors that Twitter could be acquired have been swirling for years, but they may finally come true.
Why Durex Is Promoting an Emoji-Inspired Eggplant-Flavored Condom
Emoji

Why Durex Is Promoting an Emoji-Inspired Eggplant-Flavored Condom

Let's talk -- or text -- about sex.
Lydia Belanger
5 Ways to Win Followers and Customers With Your Responses to Instagram Comments
Instagram Marketing

5 Ways to Win Followers and Customers With Your Responses to Instagram Comments

Taking time to reply to your followers shows you care what they say and value them.
Lesya Liu
5 Online Stars Who Made the Jump to Traditional Media
Social Media

5 Online Stars Who Made the Jump to Traditional Media

These personalities show it isn't easy to transition from one world to another.
Rose Leadem
Why Converting to Instagram Business Is Not a Winning Brand Strategy
Instagram

Why Converting to Instagram Business Is Not a Winning Brand Strategy

When we see brands advertising on Instagram, it removes the human factor from those brands.
Madeline Popelka
3 Compelling Reasons to Adapt the Workplace Culture for Social Media
Inspiring Your Team

3 Compelling Reasons to Adapt the Workplace Culture for Social Media

The use of social media cannot succeed unless a company's overall culture embraces the effort.
Brian T. Anderson
A 5-Step Framework for Selling on Social Media
Social Media

A 5-Step Framework for Selling on Social Media

Social media is great for building awareness and interest but it is also invaluable for building sales.
Ian Cleary
10 Social Media Posts That Deserve a Place in Your Content Calendar
Social Media Marketing

10 Social Media Posts That Deserve a Place in Your Content Calendar

These easy-to-customize structures can help you drive up engagement and attract a community of avid brand users.
Andrew Raso
Twitter Wants You to Make Money From Videos
Twitter

Twitter Wants You to Make Money From Videos

Ads will soon roll before some videos on the microblogging site, with part of the revenue going to the uploader.