Social Media

Snapchat Reaches 8 Billion Daily Video Views
Snapchat

Snapchat Reaches 8 Billion Daily Video Views

The messaging service is gaining on competitor Facebook.
Nina Zipkin
Twitter Makes Fans Part of Oscar Night But the Stars Play Hard-to-Get
Social Media

Twitter Makes Fans Part of Oscar Night But the Stars Play Hard-to-Get

An examination of Twitter traffic reveals how, and what, was hot during the Oscars but also finds Tinsel Tone is much less likely to engage fans than are more prosaic industries.
Darryl Villacorta
7 Lessons on Social Media From the Oscars
Business Lessons

7 Lessons on Social Media From the Oscars

We'd like to thank the Academy for these business tips.
Carly Okyle
How to Use Social Media for Trend Research
Social Media

How to Use Social Media for Trend Research

How is Twitter different from Facebook? And how is Facebook different from Instagram and Pinterest? Those differences are important for you to know.
Eric Dahan
5 Ways to Create More Compelling and Viral Instagram Content
Marketing Bootcamp

5 Ways to Create More Compelling and Viral Instagram Content

This self-made Instagram expert says that being authentic and consistent are just a few tactics to maximize your marketing on the platform.
Matt Mayberry
3 SEO Techniques Even SEOs Forget
Marketing Bootcamp

3 SEO Techniques Even SEOs Forget

Just remember, success building an online audience comes down to learning what interests your audience and making it easy for them to find you.
John Rampton
Why Facebook Is Essential to Your B2B Marketing
Marketing Bootcamp

Why Facebook Is Essential to Your B2B Marketing

Just because you are in the business-to-business area, don't write off Facebook to engage and retain clients.
Gene Hammett
10 Reasons Your Followers Will Leave Your Brand on Twitter
Marketing Bootcamp

10 Reasons Your Followers Will Leave Your Brand on Twitter

Posting too much or too little -- or simply being boring -- on Twitter might cause you to lose a few people.
Anna Johansson
3 Signs Your Social Strategy Needs Help -- and the Solutions
Marketing Bootcamp

3 Signs Your Social Strategy Needs Help -- and the Solutions

If these warnings seem familiar, you're likely not as loved online as you could be.
Ann Handley
How to Take Over the Internet and Become a Social-Media Celebrity
Make More Happen

How to Take Over the Internet and Become a Social-Media Celebrity

With 9 million Vine followers, 8 million Facebook followers and a growing Snapchat kingdom, Logan Paul was one of the most watched people on social media last year.
Lewis Howes
Burger King Rivals Spark Hot Dog War on Twitter
Fast Food

Burger King Rivals Spark Hot Dog War on Twitter

Competitors have all come forward with special hot-dog deals and social-media mud-slinging efforts in the last week.
Facebook Officially Expands Beyond the Like With Reactions
Facebook

Facebook Officially Expands Beyond the Like With Reactions

Now, in addition to the thumbs-up Like we're all familiar with, there's Love, Haha, Wow, Sad and Angry.
7 Tactics That Show You're Getting Customer Service Right
Customer Experience

7 Tactics That Show You're Getting Customer Service Right

When it comes down to it, customers really only want a few things if there's a problem with your service or product.
John Boitnott
The Key to Startup Visibility: Let Customers Do the Work for You
Marketing Bootcamp

The Key to Startup Visibility: Let Customers Do the Work for You

Viral content, reviews and testimonials and loyalty programs all cut down your workload and costs, and that's a good thing, right?
Jayson DeMers