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Social Media

Marketing

Marketing Lessons from the Fake Bacon Shortage

It's just not the right climate for this type of stunt tactic anymore. So how do you get creative while still staying truthful?
Social Media Mistakes

4 Ways to Avoid Bad Publicity From a Social Media-Management Misstep

Remember Cinnabon's cringe-worthy tribute to Carrie Fisher? Be proactive, to ensure that something similar doesn't happen to you.
Social Media

Are Your Employees on Social Media? Here Are 4 Reasons They Should Be.

Social media is a powerful networking tool, so let your employees connect -- on your company's behalf.
Snapchat

7 Brands That Are Killing It on Snapchat

Sure, snaps are a mainstay of younger consumers. But that hasn't stopped brands from jumping on board, sometimes with crazy-cool results.
Snapchat

20 Crazy New Things We Learned About Snap

The maker of Snapchat, expected to be valued at more than $20 billion, revealed its inner workings for its IPO.
Communications

The 4 Best Tools For Internal Business Communication

Wave after improving wave of business comms platforms can confuse a founder. Let us help sort that out.
Careers

How to Use LinkedIn, Twitter and Snapchat in Your Next Job Search

Not sure how to use social media when looking for a job? Jessica Abo got the following tips from a digital expert and entrepreneur.
Linkedin

Why Should I Accept Your LinkedIn Connection?

I don't know you, but how much does it matter?
Linkedin

Remove These Overused Words From Your LinkedIn Profile ASAP

LinkedIn is a great tool for job seekers -- but to be successful, you've got to make yourself stand out from the crowd. Here's how.
Linkedin

5 Ways to Increase Your Visibility on LinkedIn

Whether building a professional network, developing a sales platform or looking to be recruited, LinkedIn offers access to millions. Here's how to get noticed.
Reputation Management

Why Your Startup Needs to Protect Its Online Reputation From Day 1

It's important for every company to be proactive about its online reputation.
Social Media

Is Vocally Opposing President Trump Risky Business?

Brands that oppose Trump policies on social justice grounds have, so far at least, not suffered any significant loss of customer support.
Facebook

Is Innovation Overrated? Facebook's Stories Feature Is Identical to Instagram's.

Social media has changed much in the world but imitation remains the sincerest form of flattery.