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Social Media

Influencer Marketing

Micro-influencers Bring Mega ROI for Brands

Most of the time, celebrity influencers aren't worth the money.
Online Community

How to Build Your Own Online Community

Microsoft's purchase of LinkedIn signals changes that make now the time for you to create a dedicated platform for your customers.
Young Millionaires

Why This YouTube Star Is Building a Business Beyond Video Content

An exclusive video chat with Entrepreneur magazine's September 2016 featured entrepreneur, Connor Franta.
Social Media

11 Design Tips to Enhance Your Social Media Images

Spice up your visual content with these simple design hacks.
Twitter

Twitter, Facing Challenges, May Soon Be for Sale

Rumors that Twitter could be acquired have been swirling for years, but they may finally come true.
Instagram Marketing

5 Ways to Win Followers and Customers With Your Responses to Instagram Comments

Taking time to reply to your followers shows you care what they say and value them.
Social Media

5 Online Stars Who Made the Jump to Traditional Media

These personalities show it isn't easy to transition from one world to another.
Take It From The Pros

Why Converting to Instagram Business Is Not a Winning Brand Strategy

When we see brands advertising on Instagram, it removes the human factor from those brands.
Inspiring Your Team

3 Compelling Reasons to Adapt the Workplace Culture for Social Media

The use of social media cannot succeed unless a company's overall culture embraces the effort.
Social Media

A 5-Step Framework for Selling on Social Media

Social media is great for building awareness and interest but it is also invaluable for building sales.
Social Media Marketing

10 Social Media Posts That Deserve a Place in Your Content Calendar

These easy-to-customize structures can help you drive up engagement and attract a community of avid brand users.
Twitter

Twitter Wants You to Make Money From Videos

Ads will soon roll before some videos on the microblogging site, with part of the revenue going to the uploader.
Social Media

9 Social Media Tips for Your Small Business

A strong social network can become an asset for any business.