Social Media

Why College Grads Don't Need to Strive for the 500+ Club
Networking

Why College Grads Don't Need to Strive for the 500+ Club

When you're just one of hundreds of connections on LinkedIn, it's nearly impossible to leave a lasting impression on someone.
Alex Devkar
How to Build a Social-Media Strategy That Works
Marketing Bootcamp

How to Build a Social-Media Strategy That Works

To benefit from social media, you need to build a clear strategy that takes into account what you're trying to achieve, who your customers are and what your competition is doing.
Jeff Foster
Taking Aim at Google, Facebook Builds a Mobile Search Engine
Search

Taking Aim at Google, Facebook Builds a Mobile Search Engine

Users will be able to search for links to share natively on Facebook as opposed to rummaging elsewhere on the web.
Geoff Weiss
Want to Look Smart on Social Media? 5 Tips From Facebook, LinkedIn and Twitter.
National Small Business Week

Want to Look Smart on Social Media? 5 Tips From Facebook, LinkedIn and Twitter.

Execs from Facebook, LinkedIn and Twitter tell you what you need to know.
Carly Okyle
Critics Slam Facebook's 'Filter Bubble' Study
Facebook

Critics Slam Facebook's 'Filter Bubble' Study

Facebook says a study published in Science magazine proves that personal choice matters more than algorithms in determining what users see-but critics say it doesn't prove that at all.
12 Tips and Tools for Managing Multiple Social-Media Accounts
Marketing Bootcamp

12 Tips and Tools for Managing Multiple Social-Media Accounts

These suggestions and strategies can help you save some serious time.
Kevan Lee
Yelp Might Be Exploring a Sale
Acquisitions

Yelp Might Be Exploring a Sale

The consumer review website has put itself on the block for as much as $3.5 billion, one report says.
Influencer Marketing on Instagram: The Next Frontier
Marketing Bootcamp

Influencer Marketing on Instagram: The Next Frontier

Tapping into the power of Instagram to boost sales, grow your consumer base, and increase engagement with your brand is within reach with an influencer marketing campaign.
8 Inspiring Instagram Accounts You Should Follow
Instagram

8 Inspiring Instagram Accounts You Should Follow

Take a peek into the daily lives of successful individuals through images and 15-second video clips.
Thomas Smale
How to Make Time for Social Media Marketing
Marketing Bootcamp

How to Make Time for Social Media Marketing

A small-but-regular effort to build a social media presence can pay substantial marketing dividends.
Brett Relander
3 Other Social Media Platforms You Should Consider
Social Media

3 Other Social Media Platforms You Should Consider

If you want to reach new audiences, especially those valued millennials, look into these options.
Deborah Mitchell
The 11 Must-Use Social Media Strategies to Expand Your Brand
Make More Happen

The 11 Must-Use Social Media Strategies to Expand Your Brand

Elevate your company to new heights by going off the beaten track.
Nina Zipkin
LinkedIn Follows Twitter, Shocks Social-Media Investors
Linkedin

LinkedIn Follows Twitter, Shocks Social-Media Investors

Another day, another roller coaster ride for social-media stocks.
Adopting a Winning Social Strategy
Marketing Bootcamp

Adopting a Winning Social Strategy

Every action you take on social media should add something to your marketing strategy as a whole.