Social Media

Marketing Strategies

How Dippin' Dots Made the Most of Unexpected Attention From the White House Press Secretary

The ice cream company knew it had to respond to unearthed tweets from Sean Spicer, but it kept its messaging positive.
Project Grow

10 Personal Branding Experts to Follow This Year

Building your personal brand is a great way to help your business stand out.
Snapchat

Snapchat Cracks Down on Objectionable News Stories

Snapchat's Discover section is often full of gossip and clickbait.
Influencers

9 Top Social Media Influencers Marketers Need to Follow

Mention from the influencers legions of people respect is the biggest boost a marketer can get.
Instagram Marketing

You Don't Have to be Picture-Perfect to Succeed on Instagram

Authenticity means more to your fans than manufactured glamour.
Online Reputation Management

How to Protect Your Online Reputation in 2017

Hiding behind your privacy settings is the worst strategy.
Social Media

I Used Social Media and Blogging to Become Famous for Nothing

How one man used social media to become a legend in his own mind -- and in Peru.
Influencer Marketing

7 Pillars of Being an Influence in Your Market

Discover the characteristics you'll need to grow your brand.
Social Media

5 Social Media Studies That Will Boost Your Marketing Skills

To help you better understand the ever-changing social media landscape, check out these studies.
Facebook Marketing

My Love Affair With Facebook

Globally, there are more than a billion people with Facebook accounts. That's the only social media statistic every entrepreneur needs to know.
Twitter

How to Solve Twitter's Biggest Problems

Twitter's problems stem from being a modern tech company that isn't growing fast enough. I have two solutions.
Mark Zuckerberg

Mark Zuckerberg for President in 2020? Pundits and Comics Share Their Hot Takes.

Do recent moves by the CEO of Facebook signify that he is looking to friend the electorate? Comedians and political analysts react.
Instagram Marketing

Instagram Stories Is Likely to Become a Powerful Marketing Tool

Stories is potent and affordable medium for providing an immersive advertising experience.
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