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Social Media

Small Business Growth

4 Tools That Make Your Small Business Look Big

Just because you're not Apple or Amazon doesn't mean you can't look every bit as professional to consumers. Here's how to do it.
Social Media

You Need Major Exposure But You Don't Need Major Media to Get It

Using social media platforms you can post content to multiple sites and get fast exposure.
Social Media

6 Tools to Develop an Outstanding Social Media Marketing Strategy

Social media dominates everything. Use it to your advantage and you'll stand out among the crowd.
Facebook

Video Might Be Your Best Bet With Facebook's Algorithm Update

The change at Facebook is yet another sign that video is becoming the dominant and preferred means of communicating to an online audience.
Customer Relationship Management

7 Tips to Help Your Brand Win at Social Media

Don't overwhelm your customers with posts, and respond ASAP to complaints.
Content Marketing

3 Key Elements Your Content Needs to Break Out From the Crowd

With the torrential onslaught of new content -- 2 million blog posts every day! -- it's not easy to stand out. Here's how
Facebook Advertising

4 Tips to Save Money on Facebook Advertising

Over 2 million advertisers have flocked to Facebook. Here's how to make the most of of the social networking giant.
Facebook

Facebook Is Making a Change That Will Cut Down on the Clickbait in Your Newsfeed

The social network is tweaking the algorithm it uses to determine what posts and articles to show you to take into account the 'time spent viewing' an article as an indicator of quality.
Connections

5 Ways to Boost Your Business Using the Connection Economy

There's plenty of untapped value in the relationships and connections your business develops online. Here's how to capitalize on that.
Facebook

Facebook Considering Paying Some of Its Users for Their Posts

The social network is soliciting feedback from some users about the types of revenue earning features they would be in interested in, such as a tip jar to collect money for their content or a marketpl...
Networking

7 Networking Mistakes Even Harvard MBAs Make

It's not just "what you know" and "who you know," but what you do about it, and it doesn't take a college graduate to mess up big time.
Social Media Marketing

5 Ways to Cope With Online Haters

Leverage all feedback, good and bad, to become a stronger writer and overcome the hate.