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Social Media

Snapchat

Snapchat Reaches 8 Billion Daily Video Views

The messaging service is gaining on competitor Facebook.
Social Media

Twitter Makes Fans Part of Oscar Night But the Stars Play Hard-to-Get

An examination of Twitter traffic reveals how, and what, was hot during the Oscars but also finds Tinsel Tone is much less likely to engage fans than are more prosaic industries.
Business Lessons

7 Lessons on Social Media From the Oscars

We'd like to thank the Academy for these business tips.
Social Media

How to Use Social Media for Trend Research

How is Twitter different from Facebook? And how is Facebook different from Instagram and Pinterest? Those differences are important for you to know.
Instagram

5 Ways to Create More Compelling and Viral Instagram Content

This self-made Instagram expert says that being authentic and consistent are just a few tactics to maximize your marketing on the platform.
SEO Tips

3 SEO Techniques Even SEOs Forget

Just remember, success building an online audience comes down to learning what interests your audience and making it easy for them to find you.
Facebook Marketing

Why Facebook Is Essential to Your B2B Marketing

Just because you are in the business-to-business area, don't write off Facebook to engage and retain clients.
Twitter

10 Reasons Your Followers Will Leave Your Brand on Twitter

Posting too much or too little -- or simply being boring -- on Twitter might cause you to lose a few people.
Social Media Marketing

3 Signs Your Social Strategy Needs Help -- and the Solutions

If these warnings seem familiar, you're likely not as loved online as you could be.
Take It From The Pros

How to Take Over the Internet and Become a Social-Media Celebrity

With 9 million Vine followers, 8 million Facebook followers and a growing Snapchat kingdom, Logan Paul was one of the most watched people on social media last year.
Fast Food

Burger King Rivals Spark Hot Dog War on Twitter

Competitors have all come forward with special hot-dog deals and social-media mud-slinging efforts in the last week.
Facebook

Facebook Officially Expands Beyond the Like With Reactions

Now, in addition to the thumbs-up Like we're all familiar with, there's Love, Haha, Wow, Sad and Angry.
Team Work

7 Tactics That Show You're Getting Customer Service Right

When it comes down to it, customers really only want a few things if there's a problem with your service or product.
Social Media Marketing

The Key to Startup Visibility: Let Customers Do the Work for You

Viral content, reviews and testimonials and loyalty programs all cut down your workload and costs, and that's a good thing, right?
Marketing

The Quick Guide to Using Snapchat for Business in 2016

This fun photo and video app that millions use daily can drive those users straight to your business.