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Social Media

Social Media Marketing

Social-Media Advocacy Is the Future (Just Not the Way You Think)

We currently view social-media advocacy as a one-way street, when we should be thinking of it as give and take.
Team Work

Former Senior Advisor to President Obama Joins GoFundMe

Longtime White House communications director Dan Pfeiffer will serve as the popular crowdfunding platform's VP of communications and policy.
Take It From The Pros

Instagram Is Crushing Twitter and Facebook on Brand Engagement

A new report examines user interaction across the most popular social media channels.
Viral Videos

YouTube Looks Back at the Year's Biggest Memes, Music and Moments in Epic 'Rewind' Video

This year's compilation is themed 'Rewind Replay,' and shines a spotlight on the platform's Mexican creator community.
Marketing

What Disney's VIP Treatment Can Teach You About Email Marketing

Landing prospects on social media is one thing. Getting them deeper into your sales funnel is another. Learn how Disney has cracked the code.
Vine

Why Vine Is Losing Its Luster in the Eyes of the World's Biggest Brands

Can content that lasts a mere six seconds become a sustainable format for marketers?
Facebook

Facebook Just Added New Features for Businesses

The social network isn't just for reposting animal pictures and inspirational quote memes anymore.
Social Media

Social Influencers Take on HIV and AIDS on World AIDS Day

A new social-hashtag campaign calls on everyone to demand that governments find a way to provide the resources to allow treatment for all those infected with AIDS.
Twitter

3 Reasons Twitter's Decision to Eliminate Share Counts Was a Bad Move

There are now millions of share buttons without count data, and it has pissed off a lot of people -- and left many questioning the network's decision.
YouTube

This One Video Convinced Google to Buy YouTube in 2006

Back then, the search giant was looking at YouTube, then a tiny unprofitable Silicon Valley startup.
Social Media

How to See Which Social Media Platform Is Sending You the Most Traffic

Social media can be an incredibly powerful tool for driving traffic to your website, if you know what to look for.
Growth Strategies

5 Easy LinkedIn Tricks for Quick Sales

LinkedIn works best for one-on-one sales. We'll show you how.
Inspiring Your Team

5 Tips For Killing 'Feardom' to Unleash Your Employees' Brilliance

Are new ideas at your company tolerated only if they work and conform to the boss' viewpoint? Time to recalibrate.