The image-sharing site can be one of the best, most up-to-date ways of generating buzz and enthusiasm for your business -- if used correctly.
Organic reach across fan pages is at an all-time low, largely because Facebook insists on quality content. That's not a bad thing for users or advertisers.
The tool lets users create graphics overlaid with text in order to fuel engagement on social media and blogs.
Social media can change the entire course of your company's future.
Brand marketers will be able to showcase more images on the photo-sharing smartphone app.
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Our resident 'geek' tells us if social media analytics add up to business success.
Here are 5 tips for improving your MBA application by improving your online presence.
Inspiring Your Team
It's important to put the right person in charge of your brand's online voice, so be sure to ask the right questions.
With 25,000 users and $200,000 in funding, the social network is now rolling out to all campuses nationwide.
So far, the site is being split into two entities: Streams and Photos. More changes could come.
Writing is a practice with powerful benefits, personally and professionally, if you don't confuse it with cranking out content.
Social-media marketing for a business is one thing. Now imagine achieving social success when the brand you're trying to promote is you.
Industry analyst Jan Rezab said that a tide shift will occur about four months after Facebook offers users the opportunity to sell ads against their videos.
Making little changes to your posts, such as adding a description or hashtags, can bump up users' engagement with your brand. Give these tactics a try.