Social Media

3 Mistakes That Undermine Using Social Media for Customer Service
Customer Engagement

3 Mistakes That Undermine Using Social Media for Customer Service

In just five years social media has gone from an innovation in customer service to a requirement. Not every company is getting it right.
Ekaterina Walter
YouTube to Release Kids App Next Week
Kids

YouTube to Release Kids App Next Week

YouTube Kids will run on smartphones and tablets and focus on kid-appropriate content.
The Best Practices for Selling Via Social Media
Social Media Marketing

The Best Practices for Selling Via Social Media

Come across as engaging and genuine all while converting browsers into buyers -- without being pushy, one-sided or solely focused on gains.
Jaclyn Mullen
New Dove Campaign Aims to Cleanse Twitter of Rampant Trolling and Hate-Speech
Social Media Marketing

New Dove Campaign Aims to Cleanse Twitter of Rampant Trolling and Hate-Speech

Entitled #SpeakBeautiful, the multi-tiered campaign will aim to incite a domino effect of positivity.
Geoff Weiss
Pinterest Aims to Pin $11 Billion Valuation With Massive Funding Round
Pinterest

Pinterest Aims to Pin $11 Billion Valuation With Massive Funding Round

The popular pinboard photo-sharing social network is reportedly in talks to raise another $500 million in venture capital.
Kim Lachance Shandrow
How to Protect Your Company's Valuable Social Media Contacts
Social Media

How to Protect Your Company's Valuable Social Media Contacts

It is easy for an employee to take business away from your company through social media. You need to protect yourself.
Susan Solovic
Video Posts Have the Greatest Facebook Reach
Video

Video Posts Have the Greatest Facebook Reach

A recent study highlighted the success of video and promotional posts on the social media platform, while demonstrating the decline of still photos.
How to Build an Outreach Strategy to Earn More Social Shares
Social Media

How to Build an Outreach Strategy to Earn More Social Shares

Here's a road map for planning for social success with your outreach strategy.
5 Tools for Downloading and Analyzing Twitter Data
Twitter Marketing

5 Tools for Downloading and Analyzing Twitter Data

There is a mountain of Twitter data available with vast potential to enhance your marketing, once you have the resources to make sense of it.
Ann Smarty
15 Truths About Online Trolls
Online Community

15 Truths About Online Trolls

As long as there has been an online community, there have been people abusing anonymity simply to inflict hurt and harm. A lot has been learned about them.
John Rampton
8 Social Media Mistakes That Are Killing Your Brand
Social Media

8 Social Media Mistakes That Are Killing Your Brand

Social media has great potential for businesses looking to increase their reach, traffic and leads, if used correctly.
Jayson DeMers
Pinterest Kills Off Affiliate Links Program, Leaves 'Power Pinners' in the Lurch
Pinterest

Pinterest Kills Off Affiliate Links Program, Leaves 'Power Pinners' in the Lurch

The Pinterest gravy train is over for brands, bloggers and Pinfluencers.
Kim Lachance Shandrow
7 Ways to Set Your Twitter Feed on Fire
Twitter

7 Ways to Set Your Twitter Feed on Fire

Entrepreneurs can improve engagement with their tweets with a few simple adjustments.
Jimmy Burgess