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Social Media

Customer Service

7 Tactics That Show You're Getting Customer Service Right

When it comes down to it, customers really only want a few things if there's a problem with your service or product.
Social Media Marketing

The Key to Startup Visibility: Let Customers Do the Work for You

Viral content, reviews and testimonials and loyalty programs all cut down your workload and costs, and that's a good thing, right?
Marketing

The Quick Guide to Using Snapchat for Business in 2016

This fun photo and video app that millions use daily can drive those users straight to your business.
The Future of Work

Are We Facing the 'Most Cataclysmic' Decade in History?

Will the changes coming from biogenetic engineering, cloning, connectivity and social media make entrepreneurs change their thinking?
Twitter

There's Now a Better Way to Post GIFs on Twitter

Just in case you thought tweets were too static.
Social Media

Barack Obama Is the Most Popular World Leader on Instagram

You don't need to build your following when you're the POTUS.
Content Marketing

3 Ways to Make Your Content Marketing Shine

When potential customers decide on a different service, they forget about you. It's time to win them back with effective content marketing.
Reputation Management

4 Key Metrics In Repairing Your Reputation Online

It only takes one mistaken tweet to obliterate years of good deeds.
Content Marketing

3 Ways Content Can Convert Social Media Fans Into Customers

From determining the best linking opportunities to choosing the best headlines, here is how to turn social-media users into regular visitors and customers.
Technology

Facebook Is Weeding Out Profiles Tied to Terrorism

The social network has reportedly assembled a team to examine any material that backs terrorist groups.
Social Media

Why Instagram Is Adding View Counts to Videos

The move comes as the Facebook-owned social network is looking for new ways to compete with Google for ad dollars.
Social Media

4 Reasons to Love Twitter

This late arrival to the real-time social-media platform is making up for lost time, even using Twitter for business.
The Grind

5 Tips for Continuous Strategic Planning

Over time, your business plan will change. Here are a few tips to smartly and efficiently update your strategic plan and build team buy-in.
Facebook Advertising

How My Company Got 1,025 Likes, 485 Shares and 50 Comments on Facebook In 7 Days

I started looking into the art of Facebook advertising four months ago, and the results after the initial push were fantastic.