Sonic

Branding

Don't Mute Your Business — How the Power of Sound Can Elevate Your Brand

In a crowded world, companies are looking for new and more innovative ways to break through, and they realize they have a new secret weapon: sound.

Franchise 500 Annual Ranking

#4 on the Franchise 500: How Sonic Drive-In Uses Artificial Intelligence to Improve Customer Service

The #4 company on our Franchise 500 list is learning from its customers -- and serving up exactly what they want.

Franchise 500 Annual Ranking

The Top 10 Best Franchises to Open in 2019

Here's everything you need to know about the top franchises to open from the 'Entrepreneur' Franchise 500.

Franchise 500 Annual Ranking

#3 on the Franchise 500: Sonic Drive-In Looks to the Future

The #3 company on our Franchise 500 list may be built on the idea of nostalgia, but a new wave of tech-focused initiatives is laying a strong foundation for years to come.

Business News

Sonic Sold to Arby's and Buffalo Wild Wings for $2.3 Billion

Plus, the subscription startup Bespoke is creating its own products and vegan pet food startup Wild Earth now has products for sale.

Franchise

How Sonic Drive-In Prepared for Natural Disasters -- and Then Thrived Despite 2017's Hurricanes

The franchise already broke its record for number of stores opened.

Franchise

Drive-In-Loving Franchisees, Take Note: Sonic to Open 1,000 Restaurants in Next 10 Years

The burger chain is eyeing an aggressive expansion plan over the next decade.

Franchise

Sonic Looks to Conquer Tougher Markets on Encouraging Q1 Results

The drive-in chain is continuing its expansion with franchised restaurants in California and New York.

Franchise

A Racist Sign at Sonic and 5 Other Franchise PR Disasters

From YouTube gross-outs to hashtag horror stories, check out these six PR nightmares at U.S. franchises.