Starbucks

Marketing

3 Ways Starbucks Is Innovating and Why You Should Care

From investing in cloud-based coffee brewers to opening a tea shop, Starbucks has been on an innovation tear. Here's a look at the coffee chain's latest developments.
Technology

How Starbucks Went Digital-- And Why You Should, Too (Infographic)

As most execs feel their companies aren't going digital quickly enough, Starbucks provides a model for tech success.
Leadership

Starbucks CEO Launches Petition to End Government Shutdown

Howard Schultz, the CEO of Starbucks, will give customers the opportunity to sign a petition calling for an end to the government shutdown.
Franchises

The 5 Restaurants That Corporate Workers Expense the Most

Fast-food chains such as Starbucks, McDonald's and Subway make up the highest percentage of meal expenses on corporate cards.
Marketing

Starbucks' Free Coffee Promotion Isn't Actually About Ending the Government Shutdown

Starbucks appears to be sending a message about cooperation to lawmakers in Washington, but it's really just getting more customers into its stores.
Marketing

Starbucks CEO Asks Business Leaders to Speak Out Against Shutdown

Outspoken Starbucks CEO Howard Schultz is calling for business leaders to work to encourage compromise and end the government shutdown.
Franchises

From Starbucks to Domino's: 6 Tasty Companies With Awesome Mobile Apps

If you're a big brand looking to get bigger, having a cool mobile app is one way to get customers talking. Here are six chains that are doing it right.
Growth Strategies

Big Companies' Reactions to Health Reform

Obamacare sparks health-care changes at blue chip companies.
Franchises

Tell Us: Is Starbucks Wrong in Taking a Political Stand?

Starbucks CEO Howard Schultz's request that customers leave their guns at the door puts his company -- and by extension, his employees and franchisees -- behind this political issue.
Franchises

Starbucks CEO Asks Customers Not to Bring Guns Into Stores

Starbucks CEO Howard Schultz wrote an open letter to customers saying the presence of weapons in its stores is 'unsettling and upsetting' to too many of its customers.
Marketing

10 Big Brand Logo Transformations

Some of world's most recognizable logos weren't always so iconic. Check out the transformations that brands from Apple to Yahoo have undergone.
Technology

Google to Bring Faster Wi-Fi to Starbucks

For many business owners, wireless internet at coffee shops is a must. Google intends to speed it up in Starbucks stores.
Franchises

Starbucks CEO Howard Schultz Says He's Not Afraid of Dunkin' Donuts

The Starbucks chairman and CEO says he isn't losing any sleep over Dunkin' Donuts expansion into California.
Franchises

Subway's Tweets Top List

A recent survey finds that the sandwich franchise beats out McDonald's, Starbuck and others when it comes to social media. We asked why.
Finance

Filed Your Taxes? You Deserve a Cup of Coffee

Most companies link their promotions to days that people love to celebrate. Seattle's Best Coffee, among others, is tying its latest campaign to a day that most dread...Tax Day
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