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Starting a Business

Starting a Business

Insights: Spanx's Sara Blakely on What's in a Name

The inventor and founder of the body-shaping undergarment company talks about how she came up with a memorable business name.
Starting a Business

'Pursuit of Happyness': Chris Gardner on Reinventing Yourself

The star of a real-life rags-to-riches tale shares advice for people struggling through a midlife career transition.
Starting a Business

How a Craftsman Turned His Handiwork into a Cutting-Edge Business

He was definitely cut out for this business: Quintin Middleton shows off his chops with high-quality culinary cutware.
Starting a Business

How to Create the Best Products in the World

Quirky founder Ben Kaufman describes what the iPod and Snuggie blankets have in common. Here's a hint: They both solve consumers' everyday problems. Doing so, says Kaufman, is the key to making a kill...
Starting a Business

Lessons in Startup Survival from the Downturn

Startups large and small have sprung from downturns. Here's how they've managed.
Starting a Business

How to Start a Business in a Recession

Economic cycles come and go, but businesses must thrive in good times and bad. Fat Straws Bubble Tea's Terry Pham launched during a recession and survived two downturns. Learn how Pham and other entre...
Starting a Business

Beyond the Food Truck: Six Ideas for Mobile Food Businesses

If you want to start a food business, but don't have the dough for a full restaurant, check out these mobile options.
Starting a Business

An Entrepreneur With a Cheeky Message and a Social Conscience

Sir Richard's delivers free condoms to developing nations, trading on the buy one, give one away model made famous by TOMS shoes.
Marketing

How to Use Social Media to Build a Following -- And a Business

Before the paint even dried on her new shop in Montreal, one entrepreneur took to the Web to build a community -- and later, a record opening.
Starting a Business

How to Take a New Product from Just an Idea to a Business

Scott Hamlin, the founder of the innovative upcycling company Looptworks, shares his views on the importance of knowing who your customers will be, how you're going to distribute your product and what...
Starting a Business

New Options in Home Office Furniture

We explored the hidden corners of the market for higher-end office furnishings. Here are our picks for the right mix for your home workspace.
Starting a Business

Hanky Panky: Building a Business on Empowering Women

How two friends created a multimillion-dollar lingerie business through the decades.
Starting a Business

How to Estimate Startup Costs

Get an idea of how much money you'll need by creating three quick lists and making a few educated guesses.
Starting a Business

How to Navigate the New Patent Law

The age-old patent system is set to be reformed. Here's how the new law might change how or whether you get a patent.
Starting a Business

Ex-Ballplayers Offer Coffee's Answer to Chew

Two former baseball players throw a curve at the consumer quest for caffeine. From our Business Unusual file.