Storytelling

News and Articles About Storytelling

How to Pitch a Best-Seller Idea
Writing a Book

How to Pitch a Best-Seller Idea

Every entrepreneur has a story. If you have thought about turning yours into a book, Entrepreneur Network partner Jessica Abo has some advice from industry experts.
Jessica Abo
5 Reasons Businesses Shouldn't Keep Ignoring Content Marketing
Storytelling

5 Reasons Businesses Shouldn't Keep Ignoring Content Marketing

At its heart, great content marketing is simply good storytelling. You can do that, can't you?
Toby Nwazor
The World-Changing Power of Sharing Your Story
Success Stories

The World-Changing Power of Sharing Your Story

Blogger and bestselling author Glennon Doyle Melton offers tips to those who aspire to share their personal experiences.
Kelsey Humphreys
Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup
Pitching

Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup

To get noticed, match your great product with an eye-grabbing narrative.
Craig Corbett
Your Customers' Brains Are Hard-Wired to Decode These 10 Signals
neuromarketing

Your Customers' Brains Are Hard-Wired to Decode These 10 Signals

Rhyming schemes and funny memes work because humans respond to recognizable patterns. Help them embrace your brand message by telling stories that feel familiar.
Eric Siu
5 Ways to Reach Businesses Looking for Your Services But Haven't Found You Yet
Marketing

5 Ways to Reach Businesses Looking for Your Services But Haven't Found You Yet

B2B marketing is fundamentally about getting introductions and building relationships.
John Boitnott
The November Election Could Depend on Which Candidate Masters This Sales Strategy
Storytelling

The November Election Could Depend on Which Candidate Masters This Sales Strategy

Stories hold the power to connect with people and motivate them to become engaged voters.
Karthik Rajan
10 Things You Must Do Before Connecting With Investors
Funding

10 Things You Must Do Before Connecting With Investors

There are no shortcuts to building a solid network of engaged investors.
Patrick Henry
7 Tips From Guy Kawasaki, James Altucher and Other Self-Published Entrepreneurs
Self-Publishing

7 Tips From Guy Kawasaki, James Altucher and Other Self-Published Entrepreneurs

Five authors share their strategies for time-management, promotion and writing.
Lydia Belanger
5 Lessons From My Startup Flop You Don't Need to Learn the Hard Way
Storytelling

5 Lessons From My Startup Flop You Don't Need to Learn the Hard Way

Learning through failure is an entrepreneurial rite of passage, but don't underestimate the value of avoiding dumb mistakes you could have anticipated.
Syed Moqaddas
If These 4 Legacy Brands Can Get Their Message Across, So Can You
Marketing

If These 4 Legacy Brands Can Get Their Message Across, So Can You

Levi's, GE, UPS and IBM shared their most effective strategies at the Transition marketing conference.
Lydia Belanger
How to Find Your Story and Tell It Compellingly
Storytelling

How to Find Your Story and Tell It Compellingly

Get rid of those limiting beliefs -- everyone has a story to tell.
Salma Jafri
Customers Don't Mind Waiting for a Superior Product
Make More Happen

Customers Don't Mind Waiting for a Superior Product

Rome wasn't built in a day and neither was much else that we consider valuable.
Chip R. Bell
You Can't Achieve Big-League Success With a Minor-League Social Media Strategy
Social Media Marketing

You Can't Achieve Big-League Success With a Minor-League Social Media Strategy

Enhance your game by publishing less content, not by bombarding your audience with pitches and posts.
Jason Parks