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Technology

Customer Relationship Management

4 Ways You're Misusing Your CRM Data

Using your CRM data the right way can help boost revenue and deepen customer relationships. Here are four mistakes to avoid when it comes to utilizing that data.
Big Data

In the Next Wave Of Innovation, Big Data Is Your Competitive Advantage

Data is becoming a valuable commodity, like oil in the 20th century. Here's how companies should be using it.
AOL

Say Farewell to AOL Instant Messenger

AIM, which launched as a standalone service in 1997, introduced many of us to the joys of internet chat for the first time.
Cybersecurity

Protect Your Small Business From Cyber Attacks With These Free Tools

Defend against hackers and cybercrime with free email theft protection and easy-to-use cybersecurity tools.
Data Breach

A Post-Equifax world: What Online Businesses Need to Know

Has your personal data, or your company's, already been leaked onto the "dark web"? Here are some things you can do.
Leadership

Thinking About a Big Career Change? Ask Yourself These Questions.

Kristi Knaack Riordan, COO of coding educator Flatiron School, shares what it takes to thrive in times of upheaval.
3D Printers

How 3D Printing Is Empowering SMBs in Manufacturing's Digital Transformation

Additive manufacturing is radically transforming the $12 trillion global manufacturing industry, to the benefit of smaller businesses.
Data Analysis

Want to Be More Like Amazon? Start By Making Your Startup More Data-Driven.

Most companies understand the importance of customer data, but lack the analysis expertise to match their ecommerce competitors' level.
Chatbots

Chatbots Are the Next Big Platform. Here's How Entrepreneurs Can Stay on Top of It

Bots seem like a dream come true, but don't underestimate what will be required to make the transition.
Advertising

Channeling the Power of a Blind Ad Test

Use the Google Display Network to effectively test your ads and determine the ones that will really work.
Apple

Apple's Latest Augmented Reality Updates Will Shake Things Up for Brands

AR is on the verge of going mainstream, and businesses need to figure out how to implement these new experiences to reach customers.
Digital Economy

Nations Restricting International Data Flow Are Threatening the Global Digital Economy

The growth in worldwide commerce in data dwarfs trade in tangible goods but parochial restrictions make the path forward unclear.
Artificial Intelligence

AI Still Can't Create the Perfect Marketing Campaign for You

Gathering data and processing purchase signals is one thing, understanding context is another.