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Young Entrepreneurs

Starting a Business

How InstaEDU Is Tapping the Online Education Market

With $1.1 million in seed funding, a new startup is connecting students electronically with tutors from top universities.
Growth Strategies

Conscious Capitalism: The End of Business as Usual?

For young entrepreneurs angling to make a difference, conscious capitalism may be for you. Here, we take a look at the concept and consider how to get started.
Technology

How Reading Rainbow's LeVar Burton Is Bringing Storytelling into the Digital Age

The actor discusses his transition into entrepreneurship and offers some key tips for young treps.
Growth Strategies

How Silicon Valley's Glow Shines Beyond Its Borders

To highlight Global Entrepreneurship Week, we took a look at how international entrepreneurs are starting to reel in Silicon-Valley-sized investments.
Finance

Can Your Startup Snare the Likes of Billionaire Investor Richard Branson?

After landing a top-dollar investment from the famed entrepreneur, the young founders of MySocialCloud.com have found continued success. But could their strategy work for you?
Marketing

3 Ways to Land Media Attention Without a News Pitch

Your company may in fact be awesome, but the media rarely responds to self-aggrandizing pitches. Here are three ways to generate headlines during a slow-news moment.
Starting a Business

4 Ways to Build a Culture of Innovation at Your Startup

At a recent branding symposium in New York City, execs at Google and top-advertising firms shared their tips for spurring creativity.
Entrepreneurs

3 Tips for Turning Your Classmates Into Beta Testers

Student entrepreneur David Chait shares his tips for gaining feedback from the diverse college community.
Growth Strategies

How to Stay Focused When Everything Needs Your Attention

Serial entrepreneur, angel investor and professor Dave Lerner shares his tips for getting focused and productive.
Finance

Your Startup's Top 3 Most Trusted Accounting Allies

When you're first starting up, making a few accounting allies can help set you on the right track to have hassle-free financials.
Marketing

5 Tips for Targeting Your Ideal Start-Up Customer

Generating lots of traffic is only part of the battle. Here are some tips to help you avoid the blunders of blind traffic generation.
Starting a Business

The Two Ps of Consumer Behavior: (Seeking) Pleasure and (Skirting) Pain

Too many startups develop products and services for ‘assumed’ wants and perceived needs. What about designing solutions for deeper desires?
Marketing

Is Social Media Dead? The New Marketing Mix

Some are predicting the death of social media, as brands clog the net. But the future of the future of marketing online is anything but black and white.
Entrepreneurs

How to Never Miss a Chance to Hype Your Startup

Student entrepreneur Brian Ballan shares his tips for promoting your brand whenever possible -- without being annoying.
Entrepreneurs

How Entrepreneurs at 10 Cool Startups Spend Their Lunch Hour

An inside look at how ten up and coming young entrepreneurs use their lunch hour to fuel their workdays.