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YouTube

Marketing

3 Secrets of YouTube Marketing

Shira Lazar, host of What's Trending, gives advice on how to use the video-sharing website for your business.
Marketing

YouTube Marketing: What to Consider Before Getting Started

Why your business should or shouldn't be on YouTube, and what you can hope to accomplish with your YouTube videos.
Technology

YouTube Co-founder Announces New Video Service

Having started and nurtured the online video revolution, Chad Hurley appears ready to take online video in a new direction.
Marketing

10 Questions to Ask When Creating Your Company's YouTube Channel

How to develop a plan for posting to YouTube that fits your business strategy.
Social Media

Zynga Continues to Cut Ties With Facebook

Zynga and Facebook pull away from each other, Pinterest beefs up its engineering team, YouTube hits one billion monthly users and more social-media news.
Social Media

3 Tips for Maximizing YouTube's New Layout for Brand Channels

From creating 'welcome' videos to personalizing your pages, what you need to know about the new changes.
Marketing

Why Google Plans to Shut Down Reader

Digg aims to fill the gap with its own reader, Facebook unveils a new timeline, Twitter gets into music discovery and more social-media news.
Entrepreneurs

Russell Simmons Sets His Sights on YouTube with 'Post-Racial' Programming

For all of the future media startups out there, consider this tip from Uncle Rush: Go digital my friend. Here, the entrepreneur icon describes his plans for the future YouTube network 'All Def Digital.'
Marketing

3 Ways to Make Your Brand Memorable on Social Media

Advice from business leaders who have mastered the art of social media marketing.
Marketing

7 Ways to Create More Engaging Videos That Rank Higher in YouTube

What you need to know when it comes to creating videos people can find and will want to watch.
Marketing

Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
Marketing

Facebook's Earnings: Mobile Ads Drive Serious Revenue

How Facebook grows its mobile revenue, Foursquare's new app for local businesses, Super Bowl advertisers embrace YouTube and more social-media news.
Marketing

A Quick Guide to Better YouTube Video Search Rankings

From adding keywords and transcriptions to encouraging viewer interaction, what you need to know about optimizing your videos.