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Marketing

A Fashion Startup Goes Viral

In this episode of "Smart Entrepreneur," Divya Gugnani, co-founder of fashion site Send the Trend, outlines the strategies she used to build a social business with about 200,000 Facebook fans in less than a year. Gugnani relies on a number of social networks, including YouTube, Pinterest and Tumblr, and also uses geotargeting.

A Note From The Editor

Free Webinar: How to Use Customer Service as a Marketing Tool

Tune in October 12th as we highlight some of the best tools to create brand loyalty by leveraging your customer experience data.
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