No Money for Ads? How to Win Customers
Getting a startup off the ground is just the beginning. Growing a business is the next step. In Season 2 of Project Grow, we talk to entrepreneurs at New York's In Good Company coworking space as they meet the challenges.
Allison O'Neill owns Bundle, a children's retail shop in Manhattan's Soho neighborhood. But with high rent and taxes, she has little room left in the budget for marketing. As a solution, she's created a customer database and social-media following, and cross-promotes her business with other small businesses in the children's market. In this video interview, listen to her story, plus hear tips from experts.
Project Grow:Season 2
Project Grow: Season 1
How to Get Low-Cost Legal Services
How to Deal With Copycats
How to Create Buzz on No Budget
Starting Lean: Selling a Vision
Hiring on a Shoestring
Can't Code? How to Find a Technical Co-Founder
Three Ways to Get a Niche Product into Retailers
Three Ways to Make Your App Stand Out
Three Ways to Pick the Best Software for Your Startup