Steve Blank on Top Mistakes That Startups Make
In the latest season of Project Grow, we talk to experts about the challenges of growing a business.
Entrepreneurs are always trying to grow their companies, but when they finally start scaling they often mismanage the process.
Steve Blank, former serial entrepreneur and professor of entrepreneurship, says founders are great at searching for the perfect business model -- but when it comes to growth, they often lack the skills needed to take their companies to the next level. Even Steve Jobs, the iconic founder of Apple Inc., had notorious problems managing and had to learn how to become a world-class operating executive, he says. In this video, Blank talks about comon mistakes to avoid, including spending too much marketing money and hiring too many employees.
Project Grow: Season 3