Why This Company Wants You to Change Your Underwear
Forget one-for-one businesses, if you want to do something good in the world, try changing your underwear.
That's been the tagline for PACT, a San Francisco-based socially-conscious clothing company that was co-founded by Jeff Denby in 2009. And though the company has expanded to items and product lines beyond undergarments, the goal still resounds today: to use fashion as a force for good.
In addition to using environmentally friendly manufacturing facilities and packaging, the company collaborates with and helps support charitable organizations. But rather than just write a check, PACT incorporates a charity's mission into its product designs. No Hanes plain-vanilla undies here.
Check out our video (above) for more.