Ready to Launch

What Great Brands Know: Stop Waiting for Perfection

Assistant Editor, Contributed Content
3 min read
Opinions expressed by Entrepreneur contributors are their own.

Waiting to launch? You might rethink that. “A good plan executed today is better than a perfect plan executed next week,” said brand-building expert Denise Lee Yohn at Entrepreneur’s Ready to Launch event held last September. Watch this short video to learn about what she calls your ‘minimum viable brand’ and how it can help your business.

Related:

Watch Our Live Stream of Entrepreneur’s Exclusive Entrepreneurship Event

Barbara Corcoran on the Secret to Getting Free Press

Barbara Corcoran on Thinking Big: Highlights from Entrepreneur's Ready to Launch Event

 
 

More from Entrepreneur

David provides constructive insight to help businesses focus on their company growth, build brand awareness and know when and how to raise money.
Book Your Session

In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Apply Now

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.