Why the 'Everyone Gets a Trophy' Philosophy Needs to Die
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Are we too soft on our kids? Does everyone really need a trophy?
In this next installment of AskJZ, Zimmerman Advertising founder Jordan Zimmerman discusses the implications of shielding our kids from losses. From the football field to the classroom, everyone can’t win all the time. And if our kids don’t learn that lesson early on, says Zimmerman, they may not have the gumption to make it in this world.