According to Entrepreneur Network partner and marketing expert Ben Angel, advertising on Facebook can be a real minefield if you don't approach it with the right mindset or if you don't have a plan for troubleshooting issues such as low conversions, high advertising costs and low engagement.
In part two of this three-part video tutorial, Angel outlines ways you can create a framework that empowers you to take out all the overwhelm and frustration that can come particularly from Facebook advertising.
You will, among other things:
- Identify core issues that are commonly faced
- How to address lack of conversions
- How to a/b split test your landing pages
- Learn what to do after your conversions have maxed out
- And more!
Click here to watch part one of the tutorial: An Evergreen Campaign Will Help You Roll With the Constant Changes on Facebook's Ad Platform
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