3 Digital Marketing Tactics Every Small Business Can Implement Today
Free Book Preview Winfluence
Many small businesses overcomplicate their digital marketing strategies. Boylston says he most often notices that businesses are not even doing the easy things right. For example, when it comes to email marketing, there's no need to break the bank. Email marketing is one of the least expensive digital marketing elements. All a company must do is pull together a list (you can export this from Quickbooks, pull it from your client list, etc.), create simple copy that reminds people of your brand and send out a monthly newsletter.
When it comes to SEO, a business must incorporate the right keywords, have an easy-to-read site that simply tells who a company is and what it does and make sure that the design is responsive on different devices (Google will penalize you if it's not).
To learn more, click play.
Watch more videos from Volman on her YouTube channel here.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
Click here to become a part of this growing video network.