Why Disrupting an Industry Is Overrated
It's good if your product or service is disruptive, but it shouldn't be the main goal.
On this episode, Entrepreneur Network partner Business Rockstars features Brian Liu, founder of Legalzoom, who talks about why too many businesses focus on disruption. As a company, your focus should be on creating a great product or service that customers want. If your idea and execution is good enough, it might be able to change an industry, and that's a good thing.
However, it's easier to make a difference if you focus on the value and quality of your product or service than if you try to skip right to the final step of disruption.
Watch the video to learn more.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
Click here to become a part of this growing video network.