My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

Starting a Business

How This Former Receptionist Became a CEO in a Male-Dominated Industry

Once a receptionist, now the CEO, Letitia Hanke overcame naysayers to become the only Black female roofing contractor in California.
Guest Writer
1 min read
Opinions expressed by Entrepreneur contributors are their own.

As a child, Letitia Hanke dealt with playground bullies who took a toll on her confidence. Through music, she found passion and purpose that led to an unexpected journey into entrepreneurship. While working three jobs to fund her rock star dreams, Hanke served as a receptionist at a roofing company. Only a few years later, she was leading her own team of roofing technicians and building a business, as the only Black female roofing contractor in California.

It hasn’t always been easy, however. Even as an adult, Hanke faced detractors who told her that she would never be successful in the construction industry as a black woman. Hanke channeled that negativity into fuel for her business fire.

Hanke credits her team as the secret to ARS Roofing’s success. For Alice's tips on retaining the best team, check out these resources.

 

More From Women Entrepreneur

Conferences

Getting More Women to Tech Conferences Starts with the Businesses That Send Them

A study of keynote and featured speaker lineups at 18 major tech conferences over the last three years found a 1:4 male/female ratio.
Women Entrepreneurs

10 Grants You Need to Know About for Your Woman-Owned Business or Organization

You already know you're unstoppable. Here's how to get the cash to prove it.
maternal benefits

10 Companies Offering Great Maternity Benefits and Eager to Recruit Women

If you're starting or expanding your family, consider the financial assistance these companies can offer.
Instagram Icon

Vegan Celebrity Chef Chloe Coscarelli Says Entrepreneurs Should Push for Change Even When No One Believes in Them

The plant-based restaurateur behind By Chloe has been taking the health food world by storm for a decade and opened up a new pop-up with celebrity chef Tom Colicchio this week. Within days, she'd entered into a new lawsuit against the owner of By Chloe.

More from Entrepreneur

Terry's digital marketing expertise can help you with campaign planning, execution and optimization and best practices for content marketing.
Book Your Session

In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Apply Now

Are you paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur