There Is More to Growth-Hacking Than You Know

Justin Wu, CEO and Founder of Growth.ly, offers an in-depth view on how brands big and small are generating growth through marketing.

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Justin Wu, CEO and Founder of Growth.ly, shares his thoughts on what “growth-hacking” really means for businesses in today’s digital age, the types of brands that are easiest to grow and how to find the right channels to connect with your audience.

Wu and The Playbook host  David Meltzer discuss a range of topics, including why some entrepreneurs choose to invest in their businesses over a “traditional” education, how to master content distribution by mastering the mediums where your targets consumers are and some of the most common mistakes personal brands make when trying to monetize their following.

Related: The Riches Are in the Niches

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