Subscribe to Entrepreneur for $5
Subscribe

Jim Belushi Reveals the Hardest Thing He's Ever Done

The actor-turned-entrepreneur, who stars in the second season of his reality series Growing Belushi, says the Green Rush has been more like a crawl, but it's well worth it.

By

"There are no margins in this damn business, man. You got to do it because you love it," says actor, musician, businessman, Jim Belushi. His reality show, Growing Belushi, about his adventures in the cannabis business, premiered its second season on Discovery this week.

In an exclusive interview with GreenEntrepreneur.com, Belushi talks candidly about his cannabis company Belushi's Farm, which operates a sprawling 93-acre grow in Oregon. Despite his celebrity status and deep Hollywood connections, Belushi concedes being a gangapreneur is one of the hardest things he's ever done. 

"The difference is when I do movies and television, someone else was financing it. This one I'm financing," he says. "But I had a great year last year [2021]. All right—I broke even. That's a success story in cannabis."

Related: 5 Things Successful Businesses Have in Common in 2022

Image Credit: Tyler Maddox | Whitehorse Productions | Discovery

On a mission 

Belushi says he got into the cannabis business for the same reason he entered showbiz.

"I started this acting thing because it made me feel good for the first time in my life in high school. And not only was it making me feel good, it was making people feel good. Moving into cannabis. I realized I'm still on purpose because cannabis makes you feel good—not just the high, but the medicine that helps with Alzheimer's, seizures, sleeplessness, hopelessness, pain."

Like his famous late brother John in the Blues Brothers (which is also the name of one of their best-selling brands), Jim is on a mission. Not just to spread soul but to sell strains. "I'm trying to build confidence in cannabis. I'm trying to show the audience, the cleanliness,he testing, the safe consumption, how to consume, where to get it, how to grow it," he says.

You can watch the full interview here or listen to it on the Green Entrepreneur Podcast

 

Latest

The Key to Effectively Communicating Important Messages Is All About Simplicity

In our 'Creative Conversations in Advertising' series, award-winning Group Creative Director Giancarlo Rodas and Entrepreneur magazine Editor in Chief Jason Feifer discuss distilling complex ideas down to a simple message.

How to Deliver a Serious Message Through Humor

In our series 'Anatomy of an Ad,' Creative Director David Stevanov explains how humor can be a storyteller's most effective tool.

This Successful Shark Tank Entrepreneur Shares His Latest Innovation

The Founder of Ooonimals, Club 44, and the OOO Studio Lab talks about his current projects and what you need to know about the risks and rewards that exist in the NFT space.

Brendan Sweeney of Popmenu on How Ego is the Root of All Evil

Interview with Popmenu CEO Brendan Sweeney about building a positive user experience, the state of restaurant technology, and the importance of providing answers.

Recession-Proof Your Mindset with Neuroscience

With top economists fearing a recession, award-winning author Ben Angel teaches how to recession-proof your mindset with neuroscience to manage stress levels.

How to Find Your "Oxygen Points" to Sustain and Grow Your Business, According to an Investment CEO

Entrepreneur Network Partner Ashley Crouch sits down with the CEO of Al Zarooni Emirates Investments, Dr. Adil Alzarooni.

How to Get Investment Funding for Your Business

Entrepreneur magazine's Editor-in-Chief Jason Feifer and Narya Partner Falon Donohue have a lively and informative conversation about securing the funding you need to launch your dream.

Keith Koo Explains How Angel Investors Prioritize Startup Funding Decisions

Entrepreneur Network Partner Ashley Crouch sits down with the Managing Partner of Guardian Insight Group and Angel Investor, Keith Koo.

Why this Popular Web3 Esports Game Was Designed with a Play-to-Earn Model

The Chief Product Officer of MonkeyLeague discusses his company, why monkeys are all the rage for NFTs and gaming, and his advice for developers.

Want to Get Customers' Attention? Tell Them a Great Story.

In our 'Creative Conversations in Advertising' series, award-winning creative director Josh DiMarcantonio and Entrepreneur magazine Editor in Chief discuss the power of storytelling.

How Do You Get People Excited About a Product That Doesn't Exist?

In our series 'Anatomy of an Ad,' producer Liz O'Connor breaks down the components of the award-winning True Name by Mastercard campaign.

After Hearing "No" Dozens of Times This Entrepreneur Became Orlando's First $1 Billion Fintech Unicorn

The co-founder of Stax talks about the finding success, the pride she has as a child of Pakistani immigrants, and her advice for other women.

Noah Glass of Olo on Having a 'Day 1' Mindset

Interview with the CEO and founder of restaurant SaaS company Olo about using data to make every guest feel like a regular, on-demand commerce, and why they 'Embrace The Suck'.

Do Nootropics Make You Smarter? Science Says Yes.

Ben Angel discusses nootropics and how they might help boost your performance.

Discover Entrepreneur Series

Whether you need advice on how to get your business off the ground or you’re just looking for inspiration, our video series have something for everyone. Browse our library below to find a series that speaks to you and your interests.