OnPassive Chief Marketing Officer Mohammad Nazzal On The Power Of Artificial Intelligence To Boost Your Business How artificial intelligence can bring benefits to your projects and campaigns.

By Entrepreneur Middle East Staff Oct 26, 2023

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Although there remain various issues relating to the use of artificial intelligence (AI), it is nevertheless clear that the early adopters of this technology have the potential to further strengthen their competitive edge against others.

We recently spoke with Mohammad Nazzal, CMO at OnPassive, about best practices for integrating AI technology, how it can supercharge marketing campaigns, and how OnPassive's suite of AI solutions can empower businesses of all sizes.

When it comes to integrating AI technology into your business, Nazzal recommends starting by identifying a specific use case where AI can help support your business, whether it is to improve efficiency, productivity, or customer experience. Check out the video to learn more from Nazzal!

Entrepreneur Middle East Staff

Entrepreneur Staff

Most Popular

See all

Leadership

Harvard Business School Professor Says 65% of Startups Fail for One Reason. Here's How to Avoid It.

Team alignment isn't nice to have -- it's critical for running a successful business.

By Bryce Conlan

Side Hustle

The Side Hustle He Started in His College Apartment Turned Into a $70,000-a-Month Income Stream — Then Earned Nearly $2 Million Last Year

Kyle Morrand and his college roommates loved playing retro video games — and the pastime would help launch his career.

By Amanda Breen

Business Plans

The Essential Guide to Writing a Business Plan

Here's the no-nonsense guide on how to write a business plan that will help you map success for your startup.

By Carolyn Sun

Leadership

Emirati Women's Day 2022: Meet 10 Female Trailblazers From The UAE Who Are Championing Innovation And Entrepreneurship In The Country

The UAE was ranked number one across Arab nations in the World Economic Forum's Global Gender Gap Report 2022.

By Entrepreneur Middle East Staff

Business News

These 11 Famously Disgraced CEOs Have Entered the Reputation Hall of Shame

McDonalds' Steve Easterbrook is just the latest chief executive who allegedly failed to recognize the importance of ethics and permanently damaged their reputation. Here are the lessons companies can learn from each of them.

By Tom Popomaronis

Starting a Business

The Major Players You'll Work With When Running an Import/Export Business

Before you dive in and launch an import/export business, find out just who and what agencies you'll need to work with to make your business a success.

By Entrepreneur Staff